Senior Digital Campaign Strategist (Hybrid)

Placements24; Sandton; Hybride; ZAR 420 000 - 780 000; Plein temps

Avantages offerts par ce poste

Hybrid work model

Competitive salary

Bonuses based on performance

Professional development

Résumé du poste

Placements24 is seeking a highly organized Digital Campaign Manager in Sandton, Gauteng. You will plan, execute, and optimize integrated digital campaigns across paid search, social, display, and programmatic channels for a diverse client base.

You will collaborate with account managers, creative teams, and media buyers to ensure on-target delivery, budget adherence, and client satisfaction, while continuously optimizing for ROI and KPIs in a fast-paced agency setting.

Qualifications

• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• 3-5 years of experience in digital campaign management or a similar role.
• Proven experience planning and executing paid search, paid social, and display campaigns.
• Strong understanding of digital advertising platforms and ad technologies.
• Proficiency with analytics tools such as Google Analytics and campaign management software.
• Excellent project management and organizational skills.
• Strong communication and presentation skills, with the ability to manage client expectations.
• Ability to work effectively under pressure and meet tight deadlines.
• Experience in an agency setting is highly preferred.

Responsabilités

• Plan, manage, and execute multi-channel digital marketing campaigns from conception to completion.
• Collaborate with clients and internal teams to define campaign objectives, target audiences, and strategies.
• Oversee media planning and buying across various digital platforms (e.g., Google Ads, social media, programmatic).
• Manage campaign budgets, ensuring accurate forecasting and efficient spend.
• Monitor campaign performance daily, analyze data, and implement optimizations to improve ROI and achieve KPIs.
• Coordinate with creative teams to ensure timely delivery of ad assets and landing pages.
• Generate comprehensive campaign performance reports and present findings to clients.
• Stay updated on emerging digital marketing trends, platforms, and best practices.
• Manage relationships with media vendors and technology partners.

Connaissances

Digital campaign management

Paid search

Paid social

Display advertising

Programmatic buying

Campaign optimization

Client communication

Formation

Bachelor's degree in Marketing/Advertising/Business

Outils

Google Analytics

Campaign management software

Description du poste

Placements24 is seeking a highly organized Digital Campaign Manager in Sandton, Gauteng. You will plan, execute, and optimize integrated digital campaigns across paid search, social, display, and programmatic channels for a diverse client base.

You will collaborate with account managers, creative teams, and media buyers to ensure on-target delivery, budget adherence, and client satisfaction, while continuously optimizing for ROI and KPIs in a fast-paced agency setting.