Global B2B Marketing Strategist - Hybrid Growth Lead

Webrepublic; Cape Town; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Dynamic work environment

Opportunities to work with leading brands

Exposure to various digital marketing disciplines

Vibrant office space in Cape Town

Flexible work environment

Competitive compensation package

Job summary

A leading digital marketing agency in Cape Town is seeking an experienced Senior Digital Marketing Strategist to lead B2B campaigns across various channels. The role involves strategic planning, execution, monitoring, and optimizing multi-channel campaigns. The ideal candidate will have at least 5 years of digital marketing experience, strong analytical skills, and the ability to work with international clients. The position offers a competitive salary, hybrid working environment, and opportunities for growth within a dynamic team.

Qualifications

• 5+ years of experience in digital marketing with a focus on B2B campaign strategy.
• Proven ability to manage complex, multi-channel campaigns end-to-end.
• Strong analytical skills for data insights and performance optimization.

Responsibilities

• Lead planning and execution of global B2B marketing campaigns.
• Challenge and refine client briefs for better targeting.
• Monitor and optimise campaign performance using data insights.

Skills

B2B campaign strategy

Digital media planning

Data interpretation

Stakeholder management

Analytical mindset

Fluent in English

Education

Higher Certificate, National Diploma, or Bachelor's Degree in marketing or related field

Tools

GA4

Campaign Manager

Job description

A leading digital marketing agency in Cape Town is seeking an experienced Senior Digital Marketing Strategist to lead B2B campaigns across various channels. The role involves strategic planning, execution, monitoring, and optimizing multi-channel campaigns. The ideal candidate will have at least 5 years of digital marketing experience, strong analytical skills, and the ability to work with international clients. The position offers a competitive salary, hybrid working environment, and opportunities for growth within a dynamic team.