GEO Specialist (Generative Engine Optimization) (Remote, Johannesburg)

Blacksmith Agency LLC; Johannesburg; Remote; ZAR 700.000 - 1.000.000; Vollzeit

Zusammenfassung

Blacksmith Agency is seeking a GEO Specialist (Generative Engine Optimization) to own search for a B2B client book on a fully remote basis. You will lead the technical roadmap, content priorities, and the AI-assisted ranking narrative for clients, acting as the strategic voice in client discussions.

The role covers technical SEO, keyword strategy, AI-enabled content workflows with writers, and multi-location/local SEO. You will report on GA4 and Search Console and shape quarterly client roadmaps.

Qualifikationen

• 3+ years hands-on in SEO with audits and fixes performed.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Experience across multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.

Aufgaben

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

Kenntnisse

SEO expertise

Agency experience

Audit & fixes

Client calls

Tools

Screaming Frog

Ahrefs

Semrush

GA4

Jobbeschreibung

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As GEO Specialist (Generative Engine Optimization) you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.