SEO (Search Engine Optimization) Specialist (Remote, Midrand)

Blacksmith Agency; Midrand; Remote; ZAR 991,000 - 1,486,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an SEO Specialist to own search strategy for a portfolio of B2B and growing-brand clients. You will steer the technical roadmap, content priorities, and the ranking narrative when clients ask what moved, acting as the strategic voice at the table.

You will drive technical SEO, keyword strategy, and on-page optimization in collaboration with writers, and you’ll report progress using GA4 and Search Console, while aligning with client goals

Qualifications

• 3+ years hands-on SEO experience.
• Experience conducting audits and implementing fixes.
• Fluent English with US clients on live calls.
• Experience across multiple clients in an agency.

Responsibilities

• Lead technical SEO: crawl, indexation, site speed, schema, architecture.
• Develop keyword strategy and on-page optimization with writers.
• Improve visibility in AI search and traditional results.
• Manage multi-location SEO and local search as needed.
• Provide GA4 and Search Console reporting and quarterly roadmaps.

Skills

Technical SEO

SEO auditing

Agency experience

English communication

Tools

GA4

Screaming Frog

Ahrefs

Semrush

Search Console

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO (Search Engine Optimization) Specialist you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands‑on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.