FMCG E‑commerce Specialist — Port Elizabeth

Placements24; Gqeberha; On-site; ZAR 420,000 - 720,000; Full time

Benefits offered by this job

Competitive salary package

Medical aid and retirement fund

Career development and training

Full-time position based in Port 

Exposure to cutting-edge e-commerce

Job summary

Placements24 is seeking an ambitious E-commerce Specialist in Port Elizabeth to drive online sales for FMCG brands. You will optimize product listings, manage digital ads, and analyze performance to boost brand visibility in the South African market.

Ideal candidates have 2–4 years in e-commerce, strong SEO/SEM, and hands-on experience with Shopify, Takealot, and Amazon, plus proficiency in Google Analytics. This full-time role is based on-site in Port Elizabeth.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field.
• 2–4 years of experience in e-commerce management, digital marketing, or online sales.
• Proven experience with major e-commerce platforms (Shopify, Takealot, Amazon).
• Strong understanding of SEO, SEM, social media advertising, and content marketing.
• Proficiency in Google Analytics and other web analytics tools.

Responsibilities

• Develop and execute e-commerce strategies to drive online sales and market share for FMCG products.
• Manage and optimize product listings on various e-commerce platforms, ensuring accuracy, compelling copy, and high-quality visuals.
• Plan, implement, and monitor digital advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
• Analyze website traffic, sales data, and customer behavior using tools like Google Analytics to identify trends and opportunities.
• Collaborate with the marketing and sales teams to ensure alignment between online and offline strategies.
• Stay up-to-date with the latest e-commerce trends, tools, and best practices in the South African market.
• Manage online customer reviews and feedback, responding appropriately to enhance brand reputation.
• Identify and develop partnerships with relevant online retailers and marketplaces.
• Ensure seamless user experience on the e-commerce platform and troubleshoot any issues.
• Contribute to the overall digital marketing strategy of the company.

Skills

SEO

SEM

Social ads

Content marketing

Analytics

Project management

Communication

Education

Bachelor's degree in Marketing, Digital Marketing, Business, or a related field

Tools

Shopify

Takealot

Amazon

Google Analytics

Job description

Placements24 is seeking an ambitious E-commerce Specialist in Port Elizabeth to drive online sales for FMCG brands. You will optimize product listings, manage digital ads, and analyze performance to boost brand visibility in the South African market.

Ideal candidates have 2–4 years in e-commerce, strong SEO/SEM, and hands-on experience with Shopify, Takealot, and Amazon, plus proficiency in Google Analytics. This full-time role is based on-site in Port Elizabeth.