E-commerce Social Campaign Lead – Growth & ROI

Placements24; Siyancuma Local Municipality; On-site; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Dental and vision insurance

Professional development

Creative team environment

Paid time off

Career advancement

Job summary

Placements24 is seeking an experienced E-commerce Social Media Campaign Manager for our Upington-based client. You will design and execute high-impact social media campaigns to boost brand awareness, engagement, and sales across major platforms.

You will lead end-to-end campaigns, manage paid ads, create compelling content, analyze performance, and collaborate with marketing, creative, and e-commerce teams to ensure cohesive brand messaging. A strong track record in e-commerce is essential.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Minimum of 5 years in social media marketing with campaign management in e-commerce.
• Proven success in delivering campaigns with measurable results.
• Experience with social media management tools and analytics platforms.

Responsibilities

• Develop and implement comprehensive social media campaign strategies tailored for the e-commerce industry.
• Manage end-to-end execution of social media campaigns, from ideation to deployment.
• Plan and oversee paid social media advertising, including budget allocation and optimization for ROI.
• Create engaging content for campaigns across Facebook, Instagram, TikTok, and Pinterest.
• Monitor campaign performance with analytics tools and generate reports.
• Collaborate with marketing, creative, and e-commerce teams for campaign cohesion.
• Identify influencers to amplify campaign reach.
• Stay updated on social media trends and platform changes.
• Manage community engagement during campaigns and respond to inquiries.
• Conduct post-campaign analysis to inform future strategies.

Skills

Social media marketing

Campaign management

Analytics

Project management

Education

Bachelor's degree in Marketing

Tools

Hootsuite

Buffer

Job description

Placements24 is seeking an experienced E-commerce Social Media Campaign Manager for our Upington-based client. You will design and execute high-impact social media campaigns to boost brand awareness, engagement, and sales across major platforms.

You will lead end-to-end campaigns, manage paid ads, create compelling content, analyze performance, and collaborate with marketing, creative, and e-commerce teams to ensure cohesive brand messaging. A strong track record in e-commerce is essential.