E-commerce Growth Strategist — CRO & Paid Ads

Placements24; Cape Town; On-site; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary with bonuses

Health insurance

Retirement planning

Professional development

Cape Town location

Employee discounts

Job summary

Placements24 in Cape Town seeks an E-commerce Growth Specialist to drive online sales, optimize the customer journey, and improve platform performance.

You will analyze data, run CRO tests, manage paid campaigns, and collaborate with marketing, product, and IT to deliver conversion-focused content.

The role requires a degree and 3+ years in ecommerce or growth roles, with experience in Shopify/Magento, Google Analytics, SEO, SEM, and email/affiliate marketing.

Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• Minimum of 3 years in e-commerce, digital marketing, or growth roles.
• Proven success in driving online sales and improving e-commerce metrics.
• Proficiency with Shopify/Magento and Google Analytics.

Responsibilities

• Develop and execute strategies to increase traffic, conversions, and AOV.
• Analyze website data, user behavior, and sales metrics to identify growth opportunities.
• Implement CRO techniques and run A/B tests on landing, product, and checkout pages.
• Manage paid campaigns across Google Ads and social platforms.
• Collaborate with content to ensure conversion-focused product descriptions and collateral.
• Stay updated on e-commerce trends and new technologies.

Skills

E-commerce growth strategy

Digital marketing

CRO

Data analysis

A/B testing

Paid acquisition

Collaboration

Content optimization

Customer journey optimization

Analytics interpretation

Education

Bachelor's degree in Business, Marketing, or related field

Tools

Shopify

Magento

Google Analytics

Job description

Placements24 in Cape Town seeks an E-commerce Growth Specialist to drive online sales, optimize the customer journey, and improve platform performance.

You will analyze data, run CRO tests, manage paid campaigns, and collaborate with marketing, product, and IT to deliver conversion-focused content.

The role requires a degree and 3+ years in ecommerce or growth roles, with experience in Shopify/Magento, Google Analytics, SEO, SEM, and email/affiliate marketing.