About the Role
Our client, a burgeoning force in the E-commerce & Social Media sector, is seeking a vibrant and creative E-commerce Content Creator & Social Media Coordinator to join their innovative team based in Durban, KwaZulu-Natal. This role is perfect for a digital native with a flair for storytelling and a passion for creating engaging online content that resonates with diverse audiences. You will be instrumental in developing visually appealing and compelling content for various social media platforms and e-commerce channels, driving brand awareness, engagement, and ultimately, conversions. The ideal candidate is a multi-talented individual adept at content creation across multiple formats – including graphics, short-form video, and engaging copy – and understands how to leverage these assets to build thriving online communities. This is an exciting opportunity to contribute to the growth of an e-commerce business and hone your skills in a supportive and creative environment. You will be empowered to bring fresh ideas to life and see the direct impact of your work on our client's digital presence. Join us in Durban and help shape our brand's narrative online.
Key Responsibilities
- Conceptualize, create, and edit engaging visual and written content for social media platforms (Instagram, Facebook, TikTok, etc.), website product pages, and marketing campaigns.
- Develop short-form video content, including reels and stories, optimized for social media engagement and e-commerce promotion.
- Design eye-catching graphics and visuals for social media posts, ads, and website banners.
- Write compelling and SEO-friendly product descriptions and marketing copy that drives customer interest and sales.
- Schedule and publish content across all relevant social media channels, ensuring optimal posting times and consistency.
- Monitor social media channels for trends, user-generated content, and relevant conversations, actively engaging with the community.
- Assist in the planning and execution of social media campaigns and promotions.
- Collaborate with the marketing team to ensure brand consistency in all content and communications.
- Analyze content performance metrics and provide insights to improve future content strategy.
- Stay updated on the latest social media trends, content creation tools, and e-commerce best practices.
Requirements
- Proven experience as a Content Creator, Social Media Coordinator, or similar role, with a strong portfolio showcasing creative work.
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator) or Canva.
- Experience with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut).
- Excellent copywriting and editing skills, with a strong understanding of brand voice and tone for e-commerce.
- Familiarity with social media management platforms (e.g., Hootsuite, Buffer).
- Knowledge of SEO principles and how they apply to content creation.
- Basic understanding of e-commerce operations and online sales funnels.
- Creative thinking and problem-solving abilities.
- Ability to work effectively both independently and as part of a team.
- A passion for social media and digital marketing trends.
Benefits
- Competitive salary based on experience and portfolio.
- Opportunity to be a key creative force for an e-commerce brand in Durban.
- Exposure to a wide range of e-commerce and social media strategies.
- Professional development and training in the latest digital marketing tools and techniques.
- A collaborative and inspiring work environment.
- Contribution to impactful marketing campaigns with measurable results.
- Potential for career advancement within the company.
- Regular team social events.