Durban E-commerce Marketing Specialist for Growth Campaigns

Placements24; Durban; On-site; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Competitive salary

Medical aid

Professional development

Bonuses

Staff discounts

Team-building activities

Job summary

Placements24 in Durban, KwaZulu-Natal, is seeking a creative E-commerce Marketing Specialist to drive online sales and brand visibility across digital channels. You will plan, execute and optimize campaigns, develop engaging content, and analyze performance to improve conversions.

The ideal candidate has 2–4 years in digital marketing for e-commerce, strong content and copywriting skills, SEO basics, and hands-on experience with GA and Google Ads.

Qualifications

• Bachelor's degree in Marketing, Communications or related field.
• 2–4 years of digital marketing experience with e-commerce focus.
• Proficiency with social platforms and their advertising tools.
• Experience with GA, Google Ads and email marketing platforms.
• Strong content creation and copywriting skills.
• Basic SEO understanding.
• Excellent communication and organizational skills.
• Ability to manage multiple projects in a team environment.

Responsibilities

• Plan, execute and manage digital marketing campaigns across social, email and paid ads.
• Develop content strategies for social, blogs and website to drive traffic and conversions.
• Monitor website traffic, campaign performance and sales data with analytics tools.
• Optimize product listings and website content for SEO.
• Manage social media accounts and engage with customers.
• Collaborate with design to create marketing materials and creatives.
• Conduct A/B tests on landing pages, ad copy and emails.
• Stay updated on e-commerce trends and competitor activity.
• Assist in developing promotional strategies and seasonal campaigns.

Skills

Social media advertising

Content creation

Copywriting

SEO basics

Google Analytics

Google Ads

Email marketing

Team collaboration

Communication

Analytics

Education

Bachelor's degree

Job description

Placements24 in Durban, KwaZulu-Natal, is seeking a creative E-commerce Marketing Specialist to drive online sales and brand visibility across digital channels. You will plan, execute and optimize campaigns, develop engaging content, and analyze performance to improve conversions.

The ideal candidate has 2–4 years in digital marketing for e-commerce, strong content and copywriting skills, SEO basics, and hands-on experience with GA and Google Ads.