Durban E‑Commerce Growth Strategist

Placements24

Durban

On-site

ZAR 540,000 - 900,000

Full time

4 days ago

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Benefits offered by this job

Performance-based bonuses

Health insurance

Career development

Employee discounts

Job summary

Placements24 in Durban is seeking a strategic and creative Digital Marketing Strategist to lead e-commerce marketing efforts, conceptualize, develop, and execute integrated campaigns to drive online sales and brand visibility.

You will collaborate with cross-functional teams to ensure a cohesive brand message and a superior customer experience across all digital touchpoints, shaping the digital future of a thriving e-commerce business.

Qualifications

Minimum of 5 years of digital marketing experience with e-commerce focus.
Proven success in integrated campaigns across multiple channels.
Expertise in SEO, SEM, social media, email, and content strategy.
Strong analytical skills with web analytics tools.
Excellent communication, project management, and leadership abilities.
Bachelor's degree in Marketing, Business Administration, or related field.

Responsibilities

Develop and implement a comprehensive digital marketing strategy across SEO, SEM, email, social, and content to drive traffic and online sales.
Oversee creation of engaging digital content aligned with brand voice and marketing goals.
Manage and optimize paid campaigns across channels to maximize ROI and meet KPIs.
Conduct market research and competitor analysis to identify opportunities and trends.
Analyze campaign performance data and report insights for iterative improvement.
Collaborate with web development and product teams to optimize user experience and conversions.