DTC Marketing & Content Lead — Full-Stack, Remote EU

Foxelli Group; Cape Town; Remote; ZAR 263,000 - 315,000; Full time

Benefits offered by this job

Fully remote work

Gym memberships

Personal development budget

Generous paid time off

Home office budget

Strong culture

Job summary

Foxelli Group is seeking a remote freelance specialist to bring ideas to life from concept to sales across three D2C brands. You will produce content, shoot and edit media, and help plan campaigns while collaborating with marketing, design, and development.

You’ll craft on-brand copy, test ideas, and optimize funnels. You’ll work 100% remotely, with a focus on growing engagement and conversions across social channels and landing pages.

Qualifications

• Experience creating content for social media and campaigns.
• Ability to write human-sounding ad copy and landing page content.
• Familiarity with AI tools to speed up tasks and test ideas.
• Collaborative mindset to work with marketing, design, and development teams.

Responsibilities

• Actively produce content for posts: photos, video, edits, captions.
• Unbox and film brand product boxes and convert to content.
• Develop new content ideas to grow followers and engagement.
• Track trends and create on-brand, timely content.
• Manage social channels, including Facebook community.
• Monitor performance and flag successful approaches.
• Review Loox reviews when needed; manage influencer comments.

Skills

Content creation

Video editing

Copywriting

Social media management

AI tools

Testing ideas

Funnel optimization

Tools

GPT

Image generators

Automation platforms

Job description

Foxelli Group is seeking a remote freelance specialist to bring ideas to life from concept to sales across three D2C brands. You will produce content, shoot and edit media, and help plan campaigns while collaborating with marketing, design, and development.

You’ll craft on-brand copy, test ideas, and optimize funnels. You’ll work 100% remotely, with a focus on growing engagement and conversions across social channels and landing pages.