Digital Public Relations Specialist

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 848.000 - 1.240.000; Vollzeit

Benefits dieser Stelle

Competitive salary & bonuses

Fully remote work environment

Health, dental, and vision insurance

Paid time off & training opportunities

Collaborative remote team culture

Zusammenfassung

Placements24 is seeking a forward-thinking Digital Public Relations Specialist to join their fully remote team. You will shape and amplify client narratives across digital channels, build digital media relationships, and measure campaign effectiveness in the online space.

The role requires a Bachelor’s degree and 3+ years of digital PR/online marketing experience, with proven success in securing digital media coverage.

Qualifikationen

• Bachelor's degree in Digital Marketing, Communications, Public Relations, or a related field.
• 3+ years of experience in digital PR, online marketing, or social media management.
• Proven success in building online relationships and securing digital media coverage.

Aufgaben

• Develop and implement digital PR strategies to enhance online brand visibility and reputation.
• Identify and engage with relevant online media outlets, bloggers, and influencers.
• Create compelling digital content, including social media posts, blog articles, and online press releases.
• Monitor online conversations, social media trends, and competitor activity.
• Manage online reputation and respond to online reviews and mentions.
• Analyze digital PR campaign performance using analytics tools and provide comprehensive reports.

Kenntnisse

Digital PR

Social media management

Content creation

Analytics

Ausbildung

Bachelor's degree in Digital Marketing, Communications, Public Relations, or related field

Tools

Google Analytics

SEMrush

Hootsuite

Jobbeschreibung

About the Role

Our client is seeking a forward-thinking Digital Public Relations Specialist to join their fully remote team. This role is pivotal in shaping and amplifying client narratives across digital channels, including social media, online publications, and influencer networks. You will be responsible for developing and executing online PR strategies, building digital media relationships, and measuring campaign effectiveness in the online space. This position is ideal for a creative and tech-savvy individual who excels in a virtual setting and understands the nuances of modern digital communication, driving online reputation management from anywhere.

Key Responsibilities

• Develop and implement digital PR strategies to enhance online brand visibility and reputation.
• Identify and engage with relevant online media outlets, bloggers, and influencers.
• Create compelling digital content, including social media posts, blog articles, and online press releases.
• Monitor online conversations, social media trends, and competitor activity.
• Manage online reputation and respond to online reviews and mentions.
• Analyze digital PR campaign performance using analytics tools and provide comprehensive reports.

Requirements

• Bachelor's degree in Digital Marketing, Communications, Public Relations, or a related field.
• 3+ years of experience in digital PR, online marketing, or social media management.
• Proven success in building online relationships and securing digital media coverage.
• Proficiency with digital PR tools, social media platforms, SEO principles, and analytics software.
• Excellent written and verbal communication skills, with a strong understanding of online content creation and strategy.

Benefits

• Competitive salary and performance-based bonuses.
• Fully remote work environment with significant flexibility.
• Comprehensive health, dental, and vision insurance.
• Paid time off and opportunities for professional online training.
• A collaborative and innovative remote team culture focused on digital excellence.