Digital Marketing & Social Media Coordinator

Placements24; Richards Bay; Remote; ZAR 180,000 - 300,000; Full time

Benefits offered by this job

Fully remote work

Performance-based bonuses

Online courses access

Home office allowance

Product discounts

Collaborative remote team culture

Job summary

Placements24 is seeking a Digital Marketing & Social Media Coordinator for a remote role with occasional collaboration. You will execute campaigns across social platforms and help grow online sales for a coastal lifestyle brand.

The ideal candidate has 1–3 years of digital marketing experience, strong content creation skills, and familiarity with SEO/SEM and email marketing. Proficiency with Canva/Adobe Spark and tools like Hootsuite/Buffer is a plus. Remote work with flexible schedule.

Qualifications

• Bachelor's degree or equivalent practical experience in marketing, communications, or digital media.
• 1–3 years of digital marketing or social media management experience, preferably in e‑commerce.
• Proficiency with major social platforms (Instagram, Facebook, Pinterest, TikTok).
• Excellent written and verbal communication skills.
• Basic understanding of SEO, SEM and email marketing principles.
• Experience with Canva or Adobe Spark is a plus.
• Familiarity with social media management tools like Hootsuite or Buffer.
• Ability to work independently in a remote environment and stay organized.

Responsibilities

• Assist in developing and executing digital marketing campaigns across social media, email, and paid channels.
• Manage and grow social profiles, creating and scheduling content (text, images, video).
• Monitor conversations, respond to comments, and foster community engagement.
• Track and report KPIs for campaigns and social media performance.
• Support creation of marketing collateral such as website copy and newsletters.
• Conduct market research to identify trends for content and campaigns.
• Collaborate with the team on growth strategies and website updates.
• Assist with basic SEO tasks.

Skills

Social media management

Content creation

Communication skills

SEO basics

Paid advertising basics

Education

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Tools

Hootsuite

Buffer

Canva

Adobe Spark

Job description

About the Role

Our client, a thriving online retailer specializing in coastal lifestyle products, is seeking an energetic and creative Digital Marketing & Social Media Coordinator to join their team. This role, based remotely but requiring occasional collaboration, will focus on executing digital marketing campaigns and managing social media presence to drive brand awareness and online sales. The ideal candidate will be passionate about e-commerce, adept at content creation, and possess a strong understanding of various social media platforms and digital advertising techniques. You will be instrumental in bringing our client's brand story to life online and connecting with their target audience effectively. This is an excellent entry to mid-level opportunity in the digital marketing field.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns across multiple channels, including social media, email, and paid advertising.
• Manage and grow the company's social media profiles, creating and scheduling engaging content (text, images, video).
• Monitor social media conversations, respond to comments and messages, and foster community engagement.
• Track and report on key performance indicators (KPIs) for digital marketing and social media campaigns.
• Support the creation of marketing collateral, such as website copy, blog posts, and email newsletters.
• Conduct market research to identify trends and opportunities for content and campaign development.
• Collaborate with the marketing team to brainstorm new and creative growth strategies.
• Assist with website updates and basic SEO tasks.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
• 1-3 years of experience in digital marketing or social media management, preferably in an e-commerce setting.
• Proficiency with major social media platforms (Instagram, Facebook, Pinterest, TikTok).
• Excellent written and verbal communication skills.
• Basic understanding of SEO, SEM, and email marketing principles.
• Experience with graphic design tools (e.g., Canva, Adobe Spark) is a plus.
• Familiarity with social media management tools (e.g., Hootsuite, Buffer).
• Ability to work independently and as part of a remote team.
• Strong organizational skills and attention to detail.

Benefits

• Fully remote work arrangement, offering flexibility and work-life balance.
• Competitive salary and potential for performance-based bonuses.
• Opportunities for professional growth and skill development.
• Access to online courses and industry webinars.
• Allowance for home office setup.
• Generous product discounts.
• Collaborative and supportive remote team culture.