Digital Marketing Lead — Growth, SEO & Content

Placements24; Noord-Kaap; Sur place; ZAR 320 000 - 520 000; Plein temps

Avantages offerts par ce poste

Competitive salary package

Comprehensive medical aid benefits

Opportunities for professional growth

Supportive and collaborative work环境

Résumé du poste

Placements24 in Kimberley, Northern Cape, is seeking a proactive Digital Marketing Executive to drive online engagement, lead generation, and brand visibility across digital platforms.

You will develop strategies, manage SEO/SEM, create content, oversee social media, execute email campaigns, and analyze performance to inform the marketing plan. The role requires a 3+ year track record in digital marketing and a relevant degree.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in digital marketing roles.
• Proven experience with SEO/SEM, social media marketing, email marketing, and content creation.
• Proficiency in digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
• Strong understanding of current digital marketing trends and best practices.
• Excellent written and verbal communication skills.
• Strong organizational and project management skills.
• Must be based in or willing to relocate to Kimberley, Northern Cape.

Responsabilités

• Develop and implement digital marketing strategies to achieve business objectives, including lead generation and brand awareness.
• Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
• Create and manage engaging content for the company website, blog, and social media channels.
• Oversee social media marketing efforts, including content planning, posting, and community engagement.
• Develop and execute email marketing campaigns to nurture leads and engage customers.
• Monitor and analyze website traffic, campaign performance, and key digital marketing metrics using analytics tools.
• Collaborate with internal teams to ensure brand consistency and alignment of marketing messages.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Assist in managing relationships with external digital marketing agencies or vendors.

Connaissances

SEO/SEM

Social media marketing

Email marketing

Content creation

Digital analytics

Marketing automation

Communication

Teamwork

Formation

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Related field

Outils

Google Analytics

Marketing automation platforms

Description du poste

Placements24 in Kimberley, Northern Cape, is seeking a proactive Digital Marketing Executive to drive online engagement, lead generation, and brand visibility across digital platforms.

You will develop strategies, manage SEO/SEM, create content, oversee social media, execute email campaigns, and analyze performance to inform the marketing plan. The role requires a 3+ year track record in digital marketing and a relevant degree.