Digital Marketing and PR Coordinator

Placements24; Bloemfontein; Hybrid; ZAR 180,000 - 300,000; Full time

Benefits offered by this job

Competitive salary

Performance bonuses

Fully remote position

Online learning platforms

Virtual team-building activities

Shape digital voice in Free State

Job summary

Placements24 is seeking a Digital Marketing and PR Coordinator to support our operations remotely from Welkom, in the Free State. You will craft engaging digital content, manage social media campaigns, and support public relations initiatives to strengthen the company’s online presence.

The role requires a Bachelor's degree in Marketing or related field and 1–2 years of digital marketing experience, with strong copywriting and basic design skills.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 1–2 years of experience in digital marketing or social media management.
• Proficiency with social media management tools and analytics platforms.
• Excellent content creation and copywriting skills.
• Experience with basic graphic design tools is a plus.
• Strong organizational abilities and capacity to work independently in a remote setting.

Responsibilities

• Develop and execute digital marketing campaigns across online platforms.
• Create and schedule content for social media, blogs, and email newsletters.
• Monitor online engagement and foster positive community interaction.
• Assist in tracking website traffic and campaign performance metrics.
• Support PR by preparing digital press materials and outreach.
• Stay up-to-date with digital marketing trends and best practices.

Skills

Social media management

Copywriting

Graphic design

Analytics tools

Remote work

Organizational skills

Education

Bachelor's degree in Marketing or related field

Tools

Social media management tools

Analytics platforms

Graphic design software

Job description

About the Role

Our client is looking for an enthusiastic and skilled Digital Marketing and PR Coordinator to join their team remotely, supporting their operations in Welkom . This role is crucial for enhancing the company's online presence and managing its digital communications strategy. You will be responsible for creating engaging digital content, managing social media campaigns, and supporting public relations initiatives. This is a fantastic opportunity for a creative individual with a passion for digital storytelling and a knack for effective online communication, who can thrive in a fully remote work environment and contribute to the company's growing digital footprint.

Key Responsibilities

• Develop and execute digital marketing campaigns across various online platforms.
• Create and schedule engaging content for social media, blogs, and email newsletters.
• Monitor and respond to online engagement, fostering a positive community interaction.
• Assist in tracking and analyzing website traffic and campaign performance metrics.
• Support PR efforts by preparing digital press materials and outreach.
• Stay up-to-date with digital marketing trends and best practices.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 1-2 years of experience in digital marketing or social media management.
• Proficiency with social media management tools and analytics platforms.
• Excellent content creation and copywriting skills.
• Experience with basic graphic design tools is a plus.
• Strong organizational abilities and capacity to work independently in a remote setting.

Benefits

• Competitive salary and potential for performance bonuses.
• Fully remote position offering maximum flexibility.
• Access to online learning platforms for skill development.
• Regular virtual team-building activities.
• Opportunity to shape the digital voice of a company in the Free State province.