Digital Communications Specialist

Placements24; Randburg; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Competitive salary

Remote-friendly

Tools and training

Creative team

Impact in Randburg

Job summary

Placements24 in Randburg, Gauteng, seeks a Digital Communications Specialist to elevate the brand online. You will manage social media, create digital content, and execute PR strategies across platforms to maximize reach.

You will analyze metrics with tools like Google Analytics, optimize SEO, and collaborate with the PR team to ensure consistent messaging. Flexible remote work options are available to support work-life balance.

Qualifications

• 2–4 years of experience in digital communications, social media management, or online PR.
• Bachelor's degree in Communications, Marketing, Digital Media, or a related field.
• Proficiency with social media tools (Hootsuite, Buffer) and Google Analytics.
• Excellent writing, editing and content development skills for digital platforms.
• Strong understanding of SEO best practices and content marketing.

Responsibilities

• Develop and implement digital communication strategies across social media and online PR.
• Create engaging digital content including posts, infographics, videos, and blogs.
• Manage and grow the company’s social media presence across LinkedIn, Facebook, and Twitter.
• Monitor online conversations, respond to comments, and manage online reputation.
• Analyze website and social media metrics to optimize campaigns.
• Collaborate with PR to ensure consistent brand messaging in Randburg.

Skills

Social media management

Content creation & writing

Digital analytics

SEO

Education

Bachelor's degree in Communications / Marketing / Digital Media

Tools

Hootsuite

Buffer

Google Analytics

Job description

About the Role

Our client is seeking a tech-savvy Digital Communications Specialist to elevate their online presence from Randburg . This role will focus on leveraging digital channels to execute PR strategies, engage online communities, and amplify brand messaging across various platforms. You will be instrumental in managing social media, creating digital content, and analyzing performance metrics to ensure maximum reach and impact within the Gauteng digital space. This position is perfect for a digital native with a passion for communications and a strategic mindset.

Key Responsibilities

• Develop and implement digital communication strategies, including social media marketing and online PR campaigns.
• Create engaging digital content such as posts, infographics, videos, and blog articles tailored for online audiences.
• Manage and grow the company's social media presence across relevant platforms (e.g., LinkedIn, Twitter, Facebook).
• Monitor online conversations, respond to comments and messages, and manage the company's online reputation.
• Analyze website traffic, social media engagement, and campaign performance using digital analytics tools.
• Collaborate with the PR team to ensure consistent brand messaging and integrated communication efforts in Randburg .

Requirements

• Bachelor's degree in Communications, Marketing, Digital Media, or a related field.
• 2-4 years of experience in digital communications, social media management, or online PR.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer) and digital analytics (e.g., Google Analytics).
• Excellent writing, editing, and creative content development skills for digital platforms.
• Strong understanding of SEO best practices and content marketing principles.
• Familiarity with the digital landscape in Gauteng and South Africa.

Benefits

• Competitive salary and performance-based rewards.
• Flexible remote work options for enhanced work-life balance.
• Access to cutting-edge digital marketing tools and training.
• A creative and forward-thinking team environment.
• Opportunity to make a significant impact on the digital brand presence in Randburg .