Digital Communications Specialist
Placements24
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Benefits offered by this job
Job summary
Placements24 in Pretoria is seeking a Digital Communications Specialist to shape the company's online voice. You will develop and execute digital strategies across social channels, websites and email campaigns to drive engagement and brand awareness.
The role requires 4+ years in digital marketing, solid SEO and analytics skills, and hands-on experience with CMS and email platforms. You will collaborate with marketing and design teams in a dynamic, office-based environment.
Qualifications
- Bachelor's degree in Digital Marketing, Communications, Public Relations, or related discipline.
- At least 4 years of experience in digital communications, social media management, or digital marketing.
- Proven ability to create engaging content for various digital platforms.
- Strong understanding of SEO, SEM, and web analytics tools (e.g., Google Analytics).
- Experience with content management systems (CMS) and email marketing platforms.
Responsibilities
- Develop and implement comprehensive digital communication strategies across all online channels.
- Manage and create engaging content for social media platforms, including scheduling, posting, and community management.
- Optimize website content for search engines (SEO) to improve visibility and organic traffic.
- Design and execute email marketing campaigns, analyzing performance metrics.
- Monitor online conversations and brand mentions, responding appropriately and escalating issues.
- Collaborate with marketing and design teams to ensure brand consistency across all digital assets.
Skills
Education
Tools
Job description
Our client is seeking a forward-thinking Digital Communications Specialist to join their vibrant team in Pretoria . In this critical role, you will be responsible for developing and executing the company's digital communication strategy, ensuring a strong and engaging online presence. You will manage all digital platforms, from social media and websites to email campaigns, driving brand awareness and audience engagement. The ideal candidate possesses a keen understanding of digital marketing trends, SEO, and content optimization, combined with a creative flair for crafting compelling online narratives. This position offers an exciting opportunity to shape the digital voice of the company within a collaborative and innovative office environment.
- Develop and implement comprehensive digital communication strategies across all online channels.
- Manage and create engaging content for social media platforms, including scheduling, posting, and community management.
- Optimize website content for search engines (SEO) to improve visibility and organic traffic.
- Design and execute email marketing campaigns, analyzing performance metrics.
- Monitor online conversations and brand mentions, responding appropriately and escalating issues.
- Collaborate with marketing and design teams to ensure brand consistency across all digital assets.
- Bachelor's degree in Digital Marketing, Communications, Public Relations, or a related discipline.
- At least 4 years of experience in digital communications, social media management, or digital marketing.
- Proven ability to create engaging content for various digital platforms.
- Strong understanding of SEO principles, SEM, and web analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and proofreading skills with a strong attention to detail.
- Experience with content management systems (CMS) and email marketing platforms.
- Competitive annual salary package with performance bonuses.
- Comprehensive medical aid and retirement fund contributions.
- Opportunities for professional development and attending industry conferences.
- A dynamic and collaborative office environment in a prime Pretoria location.
- Generous leave allowance and wellness programs.
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