CRM Campaign Specialist — Email & SMS

Refined Naturals; Randburg; On-site; ZAR 300,000 - 520,000; Full time

Job summary

Refined Naturals in Randburg, South Africa, is seeking a detail-minded CRM Campaign Developer to design and execute email and SMS campaigns across markets. You will manage briefs, timelines, assets and segmentation, building campaigns in Microsoft Dynamics 365 and other platforms while ensuring accessibility and accuracy.

Your responsibilities include testing, analysing results, maintaining lead capture forms and data hygiene, and providing insights from campaign performance.

Qualifications

• Hands-on experience building and deploying email campaigns.
• Detail-oriented with strong analytical skills.
• Basic HTML knowledge for email creation and troubleshooting.
• Experience with data management and consent tracking.

Responsibilities

• Deliver campaigns: manage briefs, timelines, assets and segmentation.
• Build, test and deploy email and SMS campaigns using CRM platforms.
• Create and maintain audience segments and templates.
• Ensure campaigns are responsive, accessible, and error-free.
• Conduct pre-launch tests and analyse results to optimise.
• Produce campaign performance reports and insights.

Skills

CRM platforms

Email campaigns

Attention to detail

HTML basics

Marketing automation

UTM tracking

Lead capture

Data management

Tools

Microsoft Dynamics 365

Salesforce

Ometria

HubSpot

Job description

Refined Naturals in Randburg, South Africa, is seeking a detail-minded CRM Campaign Developer to design and execute email and SMS campaigns across markets. You will manage briefs, timelines, assets and segmentation, building campaigns in Microsoft Dynamics 365 and other platforms while ensuring accessibility and accuracy.

Your responsibilities include testing, analysing results, maintaining lead capture forms and data hygiene, and providing insights from campaign performance.