Brand Lead: AI-Driven Digital & Brand Strategy

The Unlimited; Durban; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

The Unlimited in Durban seeks a Brand Lead to turn business priorities into standout brand experiences and ensure consistent, powerful brand presence across customer touchpoints. You will act as the brand running partner to senior stakeholders, translating strategy into executable plans and ensuring brand consistency across all channels.

You will partner with Distribution and Digital leaders to drive a strong digital presence, leverage paid media and digital channels to strengthen awareness and

Qualifications

• BCom Marketing or related qualification.
• 5+ years' experience in a Brand Lead, Senior Brand Manager, Marketing Manager or similar role.
• Experience within Financial Services, Banking or a similarly complex consumer-focused environment.

Responsibilities

• Partner with Distribution and Digital leaders to translate priorities into actionable brand initiatives.
• Drive a strong digital and social presence, using paid media to boost awareness and consideration, and champion high standard of creative execution.

Skills

Brand management

Stakeholder engagement

Digital marketing

Creative delivery

AI interest

Education

BCom Marketing or related qualification

Job description

The Unlimited in Durban seeks a Brand Lead to turn business priorities into standout brand experiences and ensure consistent, powerful brand presence across customer touchpoints. You will act as the brand running partner to senior stakeholders, translating strategy into executable plans and ensuring brand consistency across all channels.

You will partner with Distribution and Digital leaders to drive a strong digital presence, leverage paid media and digital channels to strengthen awareness and