Brand Identity Leader: Visuals & Enablement

Nedbank; Johannesburg; Vor Ort; ZAR 1.500.000 - 2.500.000; Vollzeit

Zusammenfassung

Nedbank seeks a Head: Visual Identity & Brand Enablement to develop, govern and execute Nedbank's visual identity and brand enablement strategy across branches, signage, merchandising and employee-facing touchpoints. The role drives governance, innovation and cost optimisation while aligning with Nedbank's strategic objectives.

The ideal candidate has 5-8 years of senior branding experience, strong stakeholder management, and a track record delivering large-scale branding programmes across

Qualifikationen

• Postgraduate degree in Marketing, Brand Management or related field is required.
• 5-8 years management experience within marketing/brand management or related areas.
• Experience leading large-scale branding programmes and cross-functional projects.
• Financial, governance and people leadership experience.

Aufgaben

• Develop and govern Nedbank's visual identity, brand enablement strategy and standards across branches and environments.
• Govern application of visual identity standards across South Africa and Africa Regions.
• Lead branch branding, signage, environmental graphics and related infrastructure initiatives.
• Drive cost optimisation and governance while aligning with Nedbank's strategy.
• Lead corporate wear, merchandising and brand shop initiatives to enhance employee experience.

Kenntnisse

Customer focus

Strategic direction

Operational decision making

Stakeholder management

Partnership cultivation

Leadership and mentorship

Brand governance

Ausbildung

Postgraduate degree in Marketing/Brand Management/Commerce/Design Management/Architecture/Interior Design/ Built Environment or related field

Jobbeschreibung

Nedbank seeks a Head: Visual Identity & Brand Enablement to develop, govern and execute Nedbank's visual identity and brand enablement strategy across branches, signage, merchandising and employee-facing touchpoints. The role drives governance, innovation and cost optimisation while aligning with Nedbank's strategic objectives.

The ideal candidate has 5-8 years of senior branding experience, strong stakeholder management, and a track record delivering large-scale branding programmes across