YouTube Growth Strategist — B2B SaaS, Remote

Foundation Inc; United States; Remote; USD 50,000 - 68,000; Full time

Benefits offered by this job

Remote work

Competitive salary

Job summary

Foundation is seeking a Marketing Strategist (YouTube) to design and lead data-driven YouTube strategies for B2B SaaS clients. The role focuses on end-to-end channel strategy, including packaging, talent briefing, and performance optimization.

You will analyze YouTube Analytics and related tools to uncover growth opportunities, mentor junior teammates, and collaborate with GEO/SEO, Creative, and production teams to deliver cohesive programs. This remote role partners with clients worldwide.

Qualifications

• 5+ years in YouTube strategy or channel growth, B2B/SaaS preferred.
• Proven ability to grow channels with measurable business impact.
• Strong analytical and reporting skills using YouTube Studio and analytics tools.
• Experience managing video production ecosystems and creatives.
• Clear written and verbal communication and client-facing skills.

Responsibilities

• Develop and execute comprehensive data-driven YouTube strategies aligned with client objectives and pipeline goals.
• Analyze YouTube Analytics, VidIQ data, retention curves, search trends to identify growth opportunities.
• Own packaging strategy: titles, thumbnails, hooks, descriptions, chapters, Shorts.
• Source, vet, and brief on-camera talent and creators for each client.
• Lead cross-functional planning with GEO/SEO, Creative, and production teams.
• Conduct channel audits and recommend improvements.
• Build scalable frameworks, playbooks, and documentation for strategy execution.
• Use AI tools to speed up research, scripting, and optimization.
• Present findings and recommendations to clients and internal stakeholders.
• Mentor junior strategists on analysis and communication.
• Maintain alignment between video initiatives and broader KPIs.

Skills

YouTube strategy

Analytical skills

Communication skills

Project management

Tools

YouTube Analytics tools (VidIQ, TubeBuddy)

Google Analytics

Job description

Foundation is seeking a Marketing Strategist (YouTube) to design and lead data-driven YouTube strategies for B2B SaaS clients. The role focuses on end-to-end channel strategy, including packaging, talent briefing, and performance optimization.

You will analyze YouTube Analytics and related tools to uncover growth opportunities, mentor junior teammates, and collaborate with GEO/SEO, Creative, and production teams to deliver cohesive programs. This remote role partners with clients worldwide.