X Social Strategist & Insights Lead

Harvey AI; New York (NY); On-site; USD 112,000 - 154,000; Full time

Job summary

Harvey AI is seeking a senior social strategist to own the X channel and drive the company’s voice across LinkedIn, X, Instagram and YouTube. You’ll partner with the Social Manager to turn audience data into actionable programming, copy, and experiments that move engagement and brand impact.

Reach and performance will be tracked weekly and monthly, with opportunities to influence product launches, partnerships and company storytelling. The role blends analytics with creative writing at speed.

Qualifications

• 5+ years of experience in social strategy, social media, audience development, or a related field.
• Deep knowledge of X with a track record of growing brand presence there.
• Strong editorial judgment and the ability to write sharp copy for the platform.
• Experience running an active social channel in a fast-moving environment.
• Strong analytical skills and comfort with social performance data.
• Ability to explain why content performed as it did, not just report numbers.
• Experience using social listening and share-of-voice data to inform strategy.
• Ability to turn data into specific creative and programming recommendations.
• Experience designing social tests and evaluating results honestly.
• Familiarity with social publishing, analytics and listening platforms.
• Good instincts for real-time content and reputational risk.
• Experience presenting insights to senior leaders.
• Excellent communication and collaborative working style.
• Comfort making good calls with incomplete information.

Responsibilities

• Own Harvey's X strategy, programming and daily execution.
• Develop a distinctive voice and clear role for Harvey on the platform.
• Create posts built for X, with platform-specific formatting.
• Identify opportunities to join relevant conversations in real time.
• Support product launches, events, partnerships and company announcements on X.
• Build recurring formats and programming to drive return visits.
• Write clear, sharp copy suited for the platform.
• Monitor replies, mentions and conversations.
• Collaborate with the Social Content and Community Manager on engagement.
• Support founder and executive amplification where appropriate.
• Use sound judgment on brand-sensitive moments.
• Track platform changes and adjust approach as needed.
• Pull weekly and monthly performance analyses across X and other channels.
• Explain drivers behind performance beyond surface metrics.
• Turn findings into programming and creative recommendations.
• Work with analytics tools to track growth, reach and engagement.
• Turn audience insights into quarterly strategy and planning.
• Provide readable readouts for leadership.

Skills

5+ years experience

X platform knowledge

Editorial judgment

Analytical skills

Social listening

Data-driven decisions

Content strategy

Audience insights

Creative programming

Real-time decision making

Industry interest (legal tech)

Job description

Harvey AI is seeking a senior social strategist to own the X channel and drive the company’s voice across LinkedIn, X, Instagram and YouTube. You’ll partner with the Social Manager to turn audience data into actionable programming, copy, and experiments that move engagement and brand impact.

Reach and performance will be tracked weekly and monthly, with opportunities to influence product launches, partnerships and company storytelling. The role blends analytics with creative writing at speed.