Wine & Spirits Retail Pro: Expert Customer Service

Alluvial Wine & Spirits; San Francisco (CA); On-site; USD 25,000 - 34,000; Full time

Job summary

Alluvial Wine & Spirits in the San Francisco Bay Area seeks a knowledgeable Retail Specialist – Wine & Spirits to deliver exceptional service, guide selections, and maintain an inviting retail environment. You will help customers find wines and spirits, explain product features, and support tastings and promotions with enthusiasm.

You will build lasting relationships with customers, stay current on industry trends, and collaborate with teammates to reach sales goals while ensuring compliance

Qualifications

• Previous distributor (off-premises sales) experience with strong relationships is a must.
• Previous retail, hospitality, wine, spirits, or customer-service experience preferred.
• Strong interest in and knowledge of wine and spirits.
• Excellent communication and interpersonal skills.
• Ability to make thoughtful product recommendations without being overly technical or intimidating.
• Strong attention to detail and organizational skills.
• Comfortable working in a fast-paced retail environment.
• Ability to stand for extended periods and lift/move cases of product as required.
• Must meet all legal age and licensing requirements applicable to the position and location.
• Wine or spirits certifications such as WSET, CSW, or equivalent are a plus but not required.

Responsibilities

• Provide friendly, knowledgeable service to customers and assist them with wine and spirit selections.
• Make personalized recommendations based on taste preferences, occasions, food pairings, and budget.
• Maintain strong knowledge of wines, spirits, regions, varietals, producers, and current product offerings.
• Educate customers about products through engaging and informative conversations.
• Support wine and spirits tastings, promotions, events, and product demonstrations.
• Maintain attractive, organized, and properly stocked displays and shelves.
• Receive, organize, and replenish inventory while ensuring products are properly handled and stored.
• Monitor inventory levels and communicate replenishment needs to management.
• Assist with pricing, signage, merchandising, and promotional displays.
• Operate the point-of-sale system accurately and efficiently.
• Follow all applicable laws, regulations, and company policies regarding the sale of alcoholic beverages, including age verification.
• Build relationships with customers and encourage repeat business.
• Stay current on industry trends, new products, and emerging wine and spirits categories.
• Work collaboratively with team members to achieve sales and customer-service goals.

Skills

Distributor relations

Customer service

Wine knowledge

Communication skills

Organizational skills

Job description

Alluvial Wine & Spirits in the San Francisco Bay Area seeks a knowledgeable Retail Specialist – Wine & Spirits to deliver exceptional service, guide selections, and maintain an inviting retail environment. You will help customers find wines and spirits, explain product features, and support tastings and promotions with enthusiasm.

You will build lasting relationships with customers, stay current on industry trends, and collaborate with teammates to reach sales goals while ensuring compliance