Wholesale Parts Growth Planner – Channel Campaigns & Analytics

Nissan Motor Corporation; Franklin (TN); On-site; USD 50,000 - 80,000; Full time

Job summary

Nissan in Franklin, TN seeks a Senior Planner Wholesale Channel Mechanical Parts Growth to lead design, development and results of wholesale channel incentives and campaigns for targeted customer segments. You will manage third‑party vendors, content creation, and a web-based incentive program to boost parts sales growth.

A Day in the Life: drive promotional programs, analyze WD support, and maintain KPIs with regional teams, ensuring timely launches and impactful dealer engagement.

Qualifications

• Education: Bachelor’s degree required.
• Experience: 6–7 years in automotive aftermarket, marketing, or channel development.

Responsibilities

• Promote mechanical part sales; coordinate with regions, dealers, and field teams.
• Develop and analyze incentive programs for the wholesale distributor channel.
• Manage development and maintenance of catalogs, price tapes, and incentive content.
• Oversee program timelines, budgets, and KPI tracking for dealer support activity.

Education

Bachelor’s degree

Job description

Nissan in Franklin, TN seeks a Senior Planner Wholesale Channel Mechanical Parts Growth to lead design, development and results of wholesale channel incentives and campaigns for targeted customer segments. You will manage third‑party vendors, content creation, and a web-based incentive program to boost parts sales growth.

A Day in the Life: drive promotional programs, analyze WD support, and maintain KPIs with regional teams, ensuring timely launches and impactful dealer engagement.