Website & Digital Design Strategist

Oakland Zoo; Oakland (CA); On-site; USD 40,000 - 45,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) plan

Paid Time Off

Employee Assistance Program

Zoo Membership

Job summary

Oakland Zoo seeks a Website & Digital Design Specialist to advance marketing goals by managing the Zoo’s website and supporting digital design needs. You’ll implement website strategy, maintain content, create pages, monitor performance, and coordinate with IT and vendors to optimize user experience and campaigns.

The role supports the Lead Graphic Designer in creating digital assets and evolving the Zoo’s visual identity across web, social, and digital signage.

Qualifications

• Minimum 5 years of relevant experience in graphic design.
• At least 2 years creating and maintaining web pages with WordPress, Drupal, or other website publishing platforms.
• Proficiency in Adobe Creative Suite; After Effects or Premiere Pro preferred.
• Strong portfolio in branding, digital, and environmental design.
• Excellent typography, color theory, and user experience understanding.
• Bachelor’s degree in Graphic Design or related field may substitute for <=3 years experience.

Responsibilities

• Implement website strategy and manage content updates.
• Collaborate with Lead Graphic Designer to ensure brand consistency.
• Coordinate with IT and vendors on site improvements and analytics.
• Develop digital ads, social assets, and signage for campaigns.
• Oversee multiple projects with timelines and budgets under leadership.
• Stay current with design trends and accessibility standards.
• Assist with photo and video shoots for campaigns.

Skills

Graphic design

Project management

Storytelling

Typography

Education

Bachelor’s degree in Graphic Design

Tools

WordPress

Drupal

Adobe Creative Suite

After Effects

Premiere Pro

Job description

Oakland Zoo seeks a Website & Digital Design Specialist to advance marketing goals by managing the Zoo’s website and supporting digital design needs. You’ll implement website strategy, maintain content, create pages, monitor performance, and coordinate with IT and vendors to optimize user experience and campaigns.

The role supports the Lead Graphic Designer in creating digital assets and evolving the Zoo’s visual identity across web, social, and digital signage.