Digital Media Coordinator: Growth via Social & Web

Association of Zoos and Aquariums; Silver Spring (MD); Hybrid; USD 55,000 - 59,000; Full time

Benefits offered by this job

Health insurance

Life and disability insurance

401(k) retirement plan

Paid time off

Holidays

Job summary

The Association of Zoos and Aquariums (AZA) seeks a Coordinator, Digital Media to join its Communications team in Silver Spring, MD. This role focuses on shaping AZA’s digital presence across social channels and the website, coordinating content, and guiding departments on digital practices.

Based at AZA’s Silver Spring headquarters, the role reports to the Vice President, Communications and offers a hybrid schedule with two days in the office weekly.

Qualifications

• Bachelor’s degree required.
• 3+ years of related experience working with digital communities and professional website writing with an emphasis on SEO.
• Demonstrated success using Facebook, Instagram, LinkedIn, X, and YouTube on behalf of an organization or a brand.
• Experience with Windows-based software (Word, Excel and PowerPoint).
• Experience with social media listening and communications responses.
• Experience with running successful paid social media campaigns.
• Experience with video editing tools and software, content management systems, customer relationship management systems, and graphic design tools and software.

Responsibilities

• Develops, writes, edits, and schedules content on AZA-owned social media accounts for consistent quality content.
• Works with internal departments for marketing deliverables on the AZA website and social media pages.
• Analyzes web traffic and social media performance for reports on the association’s digital media for the communications team, leadership, Board, and committee presentations.
• Functions as the association’s webmaster, working with vendors and partners to oversee website functionality and design improvements for AZA family of websites.
• Creates and edits graphics that support AZA’s brand guidelines.
• Trains other departments on website basics and best practices.
• Provides digital media guidance to other departments at AZA.
• Performs other duties as requested by the Vice President, Communications or his/her designee.

Skills

Social media strategy

Content writing

Analytics

SEO writing

Communication

Project management

Team collaboration

Customer service

Travel willingness

Education

Bachelor’s degree

Tools

Sprout Social

Video editing tools

Content Management Systems

CRM systems

Graphic design tools

Job description

The Association of Zoos and Aquariums (AZA) seeks a Coordinator, Digital Media to join its Communications team in Silver Spring, MD. This role focuses on shaping AZA’s digital presence across social channels and the website, coordinating content, and guiding departments on digital practices.

Based at AZA’s Silver Spring headquarters, the role reports to the Vice President, Communications and offers a hybrid schedule with two days in the office weekly.