Web Content Writer

The Chronicle Of Higher Education, Inc.; Prescott (AZ); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health Benefits

Tuition Coverage

Retirement Contributions

Generous Time Off

Job summary

The Chronicle Of Higher Education, Inc. is seeking a Web Content Writer to join the Enrollment Marketing and Digital Strategy group. The role involves producing and maintaining content across all Embry-Riddle web properties, requiring expertise in SEO and UX writing, along with a degree in Communications or Marketing.

The ideal candidate will have strong writing and editing skills and experience in higher education. Benefits include comprehensive health coverage, tuition assistance, and generous time off.

Qualifications

• Demonstrated skill in writing and editing for diverse audiences.
• Experience in higher education website writing is a plus.
• Ability to make sound editorial decisions based on university policies.

Responsibilities

• Gather information from subject matter experts to write copy for webpages and blogs.
• Use SEO techniques to enhance content visibility.
• Collaborate with departmental peers to resolve questions and issues.

Skills

SEO writing

UX writing

Content development

Editing skills

Interpersonal skills

Education

Bachelor's degree in Communications, Marketing, or a related field

Master's degree preferred

Tools

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Outlook/email

Job description

Job Description

Embry‑Riddle: Celebrating 100 Years of Leadership in Aviation and Aerospace

As Embry‑Riddle Aeronautical University marks its Centennial, we proudly celebrate 100 years of advancing the future of flight and aerospace education. With vibrant residential campuses in Daytona Beach, FL, and Prescott, AZ — and a worldwide network spanning nearly 120 global locations — Embry‑Riddle stands as the world’s largest aviation and aerospace university.

For a century, we have led innovation in STEM education, serving more than 30,000 students around the globe. Our cutting‑edge programs in Applied Science, Aviation, Business, Technology, Engineering, Safety, Security, and Space empower the next generation of leaders to shape the future of flight, exploration, and discovery.

As we launch our next century, we remain committed to excellence, innovation, and preparing graduates who will transform industries and redefine what is possible.

The Opportunity

The Enrollment Marketing and Digital Strategy group is growing and has just added a new Web Content Writer role to the team. The Web Content Writer is a vital member of the enrollment marketing team, responsible for producing, maintaining and optimizing content across all Embry‑Riddle web and digital properties, including content for its Daytona Beach, FL, Prescott, AZ, and Worldwide campuses and other digital assets.

They will work independently to gather information from subject matter experts to develop, organize, and write copy for various webpages and blogs, including those focusing on enrollment, academic programs, university research, campus life, etc. They will research, outline, write and edit new and existing web content, while working closely with various academic and administrative departments to understand project requirements and expected deliverables. They will ensure web content is polished, fresh, user‑friendly and optimized for search engines, with a consistent and cohesive voice across all properties.

A successful candidate will know how to effectively manage multiple projects, changes in scope and shifting priorities to maintain project requirements and ensure deadlines are met. The ideal candidate would have experience with and a working knowledge of UX writing and web accessibility standards. Demonstrated understanding and experience writing for SEO is required.

Responsibilities

• Gather information from subject matter experts to develop, organize, and write copy for webpages and blogs, focusing on enrollment, academic programs, university research, campus life, etc.
• Use SEO techniques to ensure content can be easily found on search engines.
• Research, create and maintain information architecture templates that uphold organizational standards.
• Collaborate with departmental and cross‑functional peers to ensure proper resolution to questions and issues.

Perks Await You at Embry‑Riddle!

• Health Benefits: Experience comprehensive medical, dental, and vision coverage, along with wellness programs that include preventive care and fitness memberships. Our flexible spending and health savings accounts simplify managing healthcare costs. Join a workplace that prioritizes your health because your journey to wellness should be rewarding!
• Tuition Coverage: Get 100% tuition coverage for yourself for one undergraduate and one graduate degree, and discounted rates for your spouse and dependent children up to age 26.
• Retirement Contributions: ERAU contributes an annual 6% gift of your base salary to your retirement plan and offers a 4% matching contribution, with no vesting period.
• Generous Time Off: Relax with 18 days of personal leave in your first year. Enjoy 9+ paid holidays, including the day after Thanksgiving and the week between Christmas Eve and New Year's Day.

Required Education and Qualifications

• Bachelor's degree in Communications, Marketing or a related field is required; Master’s preferred.
• Must have demonstrated skill in writing and editing for websites with a diverse audience set, with an eye for detail.
• Experience in higher education website writing is a plus. Experience and knowledge in the area of UX writing.
• Experience in writing to align with web accessibility standards.
• Experience in writing for SEO. Experienced with Microsoft operating systems, Excel, PowerPoint, Word, Outlook/email, and internet end‑user applications.
• Ability to make sound editorial decisions and judgement calls based on prospective student recruitment lifecycle as well as university policies and goals.
• Excellent interpersonal skills and the ability to interact with administration, staff, students and alumni. Ability to think outside the box and to be innovative and not limited by existing methods and procedures.
• Independent worker and self‑starter who can successfully perform in a collaborative, team environment.
• Highly organized, deadline‑oriented, and a skilled communicator. Must possess a professional attitude, positive spirit, and provide excellent customer service to co‑workers, staff and other constituents.
• Strong grasp and understanding of principles of writing and report preparation; spelling, grammar, punctuation.
• Self‑motivated, but able to seek guidance and direction as necessary.

Equal Employment Opportunity

Embry‑Riddle is committed to fostering a workplace where all individuals are valued and respected. We strive to ensure that faculty, staff, and students are treated fairly and provided equal opportunities for employment, advancement, compensation, training, and other benefits of employment. Embry‑Riddle makes employment decisions — including hiring, promotions, compensation, and other terms of employment — based on individual merit, qualifications, and abilities. Embry‑Riddle strongly opposes discrimination and harassment, and such behavior is prohibited by university policy. Embry‑Riddle does not discriminate on the basis of race, color, national origin, sex, disability, veteran status, predisposing genetic characteristics, age, religion, or pregnancy status, or any other status protected by federal, state, or local law in its employment, educational programs, admissions policies, financial aid, or other school‑administered programs or activities. For further information, please visit our website.