Web Content & SEO Specialist (WordPress)

Georgia Southern University; Statesboro (GA); On-site; USD 29,000 - 32,000; Full time

Job summary

Georgia Southern University is seeking a Web Specialist to support the optimization, development and maintenance of university websites across multiple campuses. You will create and maintain web content, enhance user experience, implement SEO and digital marketing strategies, and ensure branding and accessibility standards are met.

The role collaborates with campus stakeholders to improve website performance, with emphasis on WordPress CMS familiarity and modern development practices.

Qualifications

• Bachelor's Degree required.
• 1+ year(s) of related work experience.
• WordPress proficiency; web development and creation skills.

Responsibilities

• Evaluate and optimize website content and user experience for functionality and marketing impact.
• Implement SEO and conversion rate optimization tactics.
• Create and maintain accurate, current, on-brand website content.
• Develop and deploy website A/B tests and analyze performance.
• Develop top-level pages and landing pages using current web development practices.
• Collaborate with content managers and provide WordPress CMS support.
• Monitor quality and accessibility, address issues promptly.
• Stay current on web trends and perform related duties.

Skills

communication

project management

team collaboration

Education

Bachelor's Degree

Tools

WordPress

HTML

CSS

Google Analytics

Job description

Georgia Southern University is seeking a Web Specialist to support the optimization, development and maintenance of university websites across multiple campuses. You will create and maintain web content, enhance user experience, implement SEO and digital marketing strategies, and ensure branding and accessibility standards are met.

The role collaborates with campus stakeholders to improve website performance, with emphasis on WordPress CMS familiarity and modern development practices.