Web Content Manager

Guardian Life; New York (NY); On-site; USD 71,000 - 106,000; Full time

Job summary

Guardian Life in New York, NY is seeking a Web Content Manager to manage and update our Contentful CMS as part of the Enterprise Content Team. You will ensure governance, maintain brand consistency, and coordinate with writers, compliance, and analytics to optimize pages.

You will collaborate across platforms, review requests, and drive content updates while leveraging AI tools with strong editorial judgment. This role is based in-office in New York three days a week.

Qualifications

• You have hands-on experience with Contentful CMS.
• You have Adobe Workfront experience.
• You are familiar with Seismic.
• You have a keen eye for brand consistency.
• You have project management and content operations experience.
• You have working knowledge of HTML.
• You possess excellent verbal and email communications skills.
• You are familiar with AP style of writing.
• You have strong organization, time-management, and communication skills.
• You have interpersonal and relationship-building skills.
• You perform well under deadlines and are detail oriented.
• You are comfortable using AI content tools for drafting, summarization, and metadata, with editorial judgment to review AI output.
• You are adaptable and comfortable learning new content tools as tech stacks evolve.
• You have data literacy: reading analytics and translating into content recommendations.

Responsibilities

• Project manage content updates in Workfront platform.
• Review web requests for updates across the website.
• Coordinate content creation with writers.
• Ensure consistency with tags and processes in Welcome.
• Edit and create new pages for all web platforms in Contentful CMS.
• Update content for advisors on Seismic.
• Work with creative on image sourcing and resizing as needed.
• Send previews to project requester.
• Coordinate content across platforms.
• Review broken links and correct issues.
• Generate expiring content reports and sunsetting pages with owners.
• Check analytics and provide recommendations on pages.
• Conduct content audits to categorize all pages and plan next steps.
• Manage content inventory.
• Govern videos across platforms to ensure compliance.
• Support content planning and strategy presentations.
• Use enterprise‑approved AI tools to support work with quality and compliance.

Skills

Editorial judgment

Data literacy

Time management

Communication

Relationship building

Deadline oriented

Adaptability

AI content tools

Brand consistency

HTML knowledge

Tools

Contentful CMS

Adobe Workfront

Seismic

Job description

Web Content Manager

We’re seeking a web content manager to manage and update our CMS in Contentful. Sitting on the Enterprise Content Team, you will play a key role in ensuring consistency and governance across our web platforms.

Position summary

We’re seeking a web content manager to manage and update our CMS in Contentful. Sitting on the Enterprise Content Team, you will play a key role in ensuring consistency and governance across our web platforms.

You are

You thrive in fast-paced, collaborative environments, partner well with compliance and business stakeholders, and take pride in delivering high-quality work. You are interested in the future of web and content production and can advocate for change based on how we show up for and in AI.

You have

• Hands on experience with Contentful CMS

• Adobe Workfront experience

• Familiarity with Seismic

• Keen eye for brand consistency

• Project management and content operations experience

• Working knowledge of HTML

• Excellent verbal and email communications skills

• Familiarity with Associated Press style of writing

• Great organization skills, time-management, and effective communication

• Great inter-personal and relationship building skills

• Perform well under deadlines and be detail oriented

• Comfort using AI content tools for drafting, summarization, and metadata, with strong editorial judgment to review and correct AI output

• Adaptability and comfort learning new content tools and platforms as the tech stack evolves

• Data literacy: comfort reading analytics and translating it into content recommendations

You will

• Project manage content updates in Workfront platform:

• Review web requests that come in for updates across website.

• Manage process of getting content created with writers.

• Ensure consistency with tags and processes in Welcome.

• Perform content updates on platforms:

• Edit and create new pages for all web platforms in Contentful CMS.

• Update content for advisors on Seismic.

• Work with creative on image sourcing and resizing as needed.

• Send previews to project requester.

• Coordinate content across platforms.

• Manage expiring content and broken links:

• Review broken links report and correct issues.

• Generate expiring content reports and manage updating them or sunsetting pages with page owners in Welcome.

• Check analytics and provide recommendations on pages.

• Support content governance:

• Conduct content audits to categorize all pages and make a determination on next steps based on goals, data, usage, etc.

• Manage content inventory.

• Govern videos across platforms to ensure they’re within compliance.

• Support content planning:

• PowerPoint presentation support for content strategy.

• Use enterprise‑approved AI tools to support your work while maintaining quality and compliance standards.

Reporting relationships

As our Web Content Manager, you will report to our Web Content Managing Editor, who reports to our Enterprise and Brand Content Lead.

Location

The primary location for this position is New York, NY, in-office three days a week.

Travel

Travel is not required for this position.

Salary Range

$70,930.00 - $106,390.00

The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

Our Promise

At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

Inspire Well-Being

As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at www.guardianlife.com/careers/corporate/benefits .

Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits.

Equal Employment Opportunity

Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.

Accommodations

Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [e-mail] . Please note: this resource is for accommodation requests only. For all other inquires related to your application and careers at Guardian, refer to the Guardian Careers site.

Visa Sponsorship

Guardian Life is not currently or in the foreseeable future sponsoring employment-based visas (e.g., such as an H-1B). In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship/support now or at any time in the future.

Notice Regarding Guardian’s Use of Artificial Intelligence in Recruitment

As part of Guardian’s job application process, Guardian may use artificial intelligence tools (“AI Tools") to automate the sorting and filtering of information provided by applicants as part of its preliminary screening. This preliminary screening may be used to help identify applicant materials and resumes relative to their indication that the applicant meets the requirements for the specific job for which they are applying, as specified in the listing posted on Guardian’s jobs website (Careers at Guardian at https://www.guardianlife.com/careers (http://%20https://www.guardianlife.com/careers) ). At Guardian, we do not use AI Tools to substantially assist or replace human judgment or discretionary decision making in our hiring process. All hiring decisions will be made by Guardian colleagues.

Please be aware that if you apply for a specific position with Guardian, you will have the choice of opting out of Guardian’s use of AI Tools during the job application process. If you would like to request an alternative process that does not utilize AI Tools or would like to request a reasonable accommodation, within ten business days of your position application, you must email your request to [e-mail] , making sure to provide your name and job requisition identification number. Guardian will retain your applicant materials and resume and all information therefrom in accordance with Guardian’s document retention policy, a copy of which you may request via [e-mail] .

Additionally, at applicable times, Guardian will make public the most recent bias audit results for such AI tools, which may be found here (https://assets.ctfassets.net/gau1nv66ynug/1M2AOzFsFCirlWeAmIh4MD/23463b78b6cdd8ebdce9410b98d7a080/Audit.pdf) .

Visa Sponsorship

Guardian Life is not currently or in the foreseeable future sponsoring employment-based visas (e.g., such as an H-1B). In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship/support now or at any time in the future.

Every day, Guardian helps our 29 million customers realize their dreams through a range of insurance and financial products and services. Our Purpose, to inspire well-being, guides our dedication to the colleagues, consumers, and communities we serve. We know that people count, and we go above and beyond to prepare them for the life they want to live, focusing on their overall well-being — mind, body, and wallet. As one of the largest mutual insurance companies, we put our customers first. Behind every bright future is a GuardianTM. Learn more about Guardian at guardianlife.com .