VP, US Analytics: Marketing ROI & Franchise Performance

Subway Group; Miami (FL); On-site; USD 222,000 - 278,000; Full time

Benefits offered by this job

Insurance Plans

401k

Competitive Bonus

Tuition Reimbursement

Company Holidays

Employee Resource Groups

Volunteering time

Job summary

Subway is seeking a VP, US Analytics to partner with the executive team to set the analytics agenda and drive strategy through insights. The role focuses on marketing analytics to measure effectiveness and ROI, along with operations analytics to support restaurant performance and franchisee profitability.

The leader will build and lead Subway’s US analytics organization, acting as a trusted advisor to the C-suite and influencing executives, Business Development partners, and Operators.

Responsibilities

• Marketing Analytics: set vision and roadmap for US marketing analytics, media and campaign effectiveness, marketing mix modeling, attribution and incrementality testing.
• Operations Analytics: partner on analytic priorities across in-restaurant operations, product mix and restaurant-level performance.
• Leadership: own the US Sales Plan and Forecast with Finance, Business Operations, Marketing and Executive Leadership, present insights to executives and franchisee leadership, build and lead a analytics team.

Job description

Subway is seeking a VP, US Analytics to partner with the executive team to set the analytics agenda and drive strategy through insights. The role focuses on marketing analytics to measure effectiveness and ROI, along with operations analytics to support restaurant performance and franchisee profitability.

The leader will build and lead Subway’s US analytics organization, acting as a trusted advisor to the C-suite and influencing executives, Business Development partners, and Operators.