VP, Theatrical Digital Marketing

confidential; United States; On-site; USD 180,000 - 200,000; Full time

Benefits offered by this job

Full medical, vision, and dental

Work/Life Balance

401(k) company matching

Job summary

Lionsgate in Santa Monica, CA seeks a Vice President of Digital Marketing to lead digital and social strategy across major releases from pre-production through release. You will manage a team, agencies and budgets, and partner across the studio.

We want a leader who can blend studio-scale execution with internet-driven ideas, bringing taste, humor, and fearless experimentation into campaigns while collaborating across publicity, partnerships and creative teams.

Qualifications

• 10+ years in entertainment marketing, digital/social, advertising or creative strategy.
• Experience leading teams, major campaigns, agencies and budgets.
• A portfolio demonstrating ideas you personally originated, not just oversaw.
• Deep understanding of fandoms, creators, emerging platforms and internet culture.
• Proven ability to sell ambitious ideas to filmmakers, talent and executives.
• Exceptional creative judgment, writing, presentation skills; willingness to travel.

Responsibilities

• Own digital and social strategy for assigned films as early as script stage.
• Personally originate bold, culturally resonant ideas; sharpen team and agency concepts with hands-on direction.
• Obsess over the details - copy, design, creators, casting, props, tone and timing.
• Build persuasive briefs and presentations; move quickly when culture creates an opportunity without losing quality.
• Build trust with filmmakers, talent and representatives; persuade them to embrace unconventional ideas.
• Lead content capture strategy and execution across sets, junkets, premieres and shoots.

Skills

Entertainment marketing

Team leadership

Digital strategy

Fandom understanding

Pitching to filmmakers

Travel willingness

Job description

Lionsgate in Santa Monica, CA seeks a Vice President of Digital Marketing to lead digital and social strategy across major releases from pre-production through release. You will manage a team, agencies and budgets, and partner across the studio.

We want a leader who can blend studio-scale execution with internet-driven ideas, bringing taste, humor, and fearless experimentation into campaigns while collaborating across publicity, partnerships and creative teams.