VP, Product Marketing Strategy & Partnerships for Growth

JPMorgan Chase & Co.; Columbus (OH); On-site; USD 120,000 - 180,000; Full time

Job summary

JPMorganChase in Columbus, Ohio seeks a Vice President, Product Marketing Manager to lead Home Lending acquisition channels from affiliates to AI-driven search. You will shape strategy, manage partnerships, and work across Marketing, Product, Analytics, and Technology to drive funded loan growth.

This role blends marketing leadership with digital innovation, requiring data-driven thinking and strong cross-functional influence to deliver impact at scale.

Qualifications

• Formal training or certification in Product Marketing with 7+ years' experience.
• Experience developing and executing channel or partnership marketing strategies that drive measurable customer acquisition and business growth.
• Strong analytical and data-driven decision-making skills with the ability to translate insights into actions.
• Proven ability to manage multiple initiatives simultaneously and meet timelines.
• Excellent written and verbal communication, including executive presentations.
• Experience building cross-functional relationships across Marketing, Product, Technology, Finance, and external partners.
• Demonstrated ability to influence without direct authority and drive alignment.
• Strong understanding of marketing metrics and revenue impact.

Responsibilities

• Own end-to-end strategy, growth, and performance of Home Lending acquisition channels.
• Develop channel go-to-market strategies, roadmaps, and growth plans.
• Identify, evaluate, negotiate, and scale strategic partnerships.
• Serve as marketing relationship manager for external partners and stakeholders.
• Lead development of value propositions, messaging, and customer experiences.
• Monitor performance and market trends to optimize acquisition efficiency.
• Evaluate emerging opportunities including AI-powered search and discovery platforms.
• Build business cases, forecasts, and executive-level presentations for leadership.
• Partner with Legal, Compliance, Risk, and Controls teams to ensure governance.

Skills

Channel marketing

Partnerships

Data-driven

Executive communication

Cross-functional leadership

Influence without authority

Growth strategy

AI/digital marketing

Education

Bachelor's degree in Marketing/Business/Communications

Job description

JPMorganChase in Columbus, Ohio seeks a Vice President, Product Marketing Manager to lead Home Lending acquisition channels from affiliates to AI-driven search. You will shape strategy, manage partnerships, and work across Marketing, Product, Analytics, and Technology to drive funded loan growth.

This role blends marketing leadership with digital innovation, requiring data-driven thinking and strong cross-functional influence to deliver impact at scale.