VP, Partnership Marketing & Growth – Home Lending

Next Frontier Capital; Columbus (OH); Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

Total rewards

Benefits program

Job summary

Chase is seeking a Vice President of Marketing Strategy for Partnerships, Local and American Dream within Home Lending to drive growth through partnerships and local market initiatives. The role requires strategic vision, analytical rigor, and cross-functional leadership to accelerate Home Lending across channels.

You will develop frameworks, GTM plans, and messaging that differentiates Chase in the market, while collaborating with product, sales, finance, and analytics teams to measure ROI and

Qualifications

• 7+ years of experience in marketing strategy, transformation, and leadership in dynamic environments.
• Exceptional analytical skills with the ability to structure complex problems and deliver actionable solutions.
• Ability to understand new business models, products, and customer needs with market awareness.
• Self-starter with a track record of ambitious goals and delivering results.
• Outstanding written and verbal communication skills to engage senior leadership.
• Experience thriving in matrixed, cross-functional environments and building partnerships.
• Deep understanding of home lending segments and educational content to empower customers.

Responsibilities

• Discover, evaluate, and optimize partnerships from a marketing lens to grow Home Lending.
• Develop and execute partnership marketing frameworks aligned with Home Lending strategy.
• Build go-to-market plans for partnership activations with speed to market.
• Collaborate with product, sales, finance, and analytics to measure ROI and optimize performance.
• Map the competitive landscape and identify white-space opportunities for differentiation.
• Formulate local marketing strategy to support self-sourced and referral business in Chase branches.
• Own marketing strategy for the American Dream initiative related to Home Lending and audience resonance.
• Define problem statements and map options to bring strategies to market.
• Leverage data and analytics to inform decisions, test hypotheses, and scale successful tactics.
• Present strategic recommendations and performance insights to senior leadership.

Skills

Marketing strategy

Analytical thinking

Cross-functional leadership

MS Excel

PowerPoint

Communication

Strategic planning

Education

Bachelor's degree

Job description

Chase is seeking a Vice President of Marketing Strategy for Partnerships, Local and American Dream within Home Lending to drive growth through partnerships and local market initiatives. The role requires strategic vision, analytical rigor, and cross-functional leadership to accelerate Home Lending across channels.

You will develop frameworks, GTM plans, and messaging that differentiates Chase in the market, while collaborating with product, sales, finance, and analytics teams to measure ROI and