VP of Sales

Stanley Black & Decker; Richmond (CA); On-site; USD 261,000 - 398,000; Full time

Benefits offered by this job

Wellness budget

Retirement matching

Career milestones

Job summary

Stanley Black & Decker seeks a Vice President of Sales in Richmond, CA to turn a cold market warm and own sales-marketing outcomes. The role commands a leadership-driven approach with a strong focus on ROI and market activation.

You will close the loop between ad spend and revenue, bridge Value Selling reporting to the CMO, and own attribution for the annual budget cycle. This position offers a high-responsibility, high-impact path in a dynamic market.

Qualifications

• 14+ years of leadership experience or equivalent.
• Proven ability to ship under deadline pressure.
• Strong judgment and prioritization under strategic constraints.

Responsibilities

• Close the loop between ad spend and revenue, dollar for dollar.
• Bridge Value Selling reporting and the story your CMO needs to hear.
• Report on attribution and channel ROI to inform the budget cycle.
• Test three subject lines, kill two, scale the winner.
• Grow the craft-focused footprint one earned introduction at a time.
• Build the Resilience report leadership checks before the CA review.
• Seed Richmond social channels with content that earns replies.
• Turn cold sales marketing leads into signed deals across Richmond, CA.

Skills

14+ yrs exp

Judgment

Self awareness

Track record

VP metrics

Job description

Stanley Black & Decker needs someone who can turn a cold Richmond market warm, and the VP of Sales role pays $261,000 - $398,000 to whoever does it best. Set the $261,000 - $398,000 aside a moment and the sales marketing ownership alone makes this Stanley Black & Decker job worth a serious look.

Key Responsibilities

• Close the loop between ad spend and revenue, dollar for dollar
• Bridge Value Selling reporting and the story your CMO needs to hear
• Report on attribution and channel ROI to inform the $261,000 - $398,000 budget cycle
• Test three subject lines, kill two, scale the winner
• Grow Stanley Black & Decker's craft-focused footprint one earned introduction at a time
• Build the Resilience report leadership checks before the CA review
• Seed Richmond social channels with content that earns replies
• Turn cold sales marketing leads into signed deals across Richmond, CA

What You'll Bring

• The judgment to say no to good ideas at the wrong time
• 14 years that taught you which corners can be cut
• The self-awareness to know which problems are yours to solve
• Track record that proves you can human-first ship under deadline pressure
• Comfort being measured against a clear vp bar

Stanley Black & Decker earns its keep by making sales marketing predictable, a candidly-kind promise it has quietly kept across CA. We measure VP of Sales success by problems solved, not hours logged at your Richmond, CA desk.

We provide $261,000 - $398,000, a wellness budget, retirement matching, and clear milestones for moving up to the next vp.