VP of Marketing & Brand Strategy

Opportunity Finance Network; Washington (District of Columbia); Hybrid; USD 116,000 - 131,000; Full time

Benefits offered by this job

Hybrid work schedule

Dental, health & vision plans

Lifestyle Spending Account

Employee Assistance Program

403(b) with employer contributions

Professional development funds

Job summary

Opportunity Finance Network (OFN) seeks a Vice President of Marketing to shape and execute its enterprise marketing strategy, aligning audience engagement, brand, and priorities with organizational goals.

The role leads integrated campaigns, drives participation in OFN programs and events, and stewards the brand across channels while managing marketing technology and a collaborative team, including agencies and partners.

Qualifications

• Bachelor's degree or 5–7 years related communications experience.
• 5–7 years in communications ops, media relations, and executive communications.
• Experience with nonprofit/financial services or mission-driven comms preferred.
• Experience managing communications teams, vendors, and cross-functional initiatives.

Responsibilities

• Develop and execute OFN's enterprise marketing strategy and campaigns.
• Lead brand stewardship, audience growth, and performance dashboards.
• Oversee marketing technology, analytics, and vendor partnerships.
• Coach and manage the marketing team and agencies with clear goals.

Skills

Brand leadership

Audience strategy

Campaign management

Strategic thinking

Cross-functional leadership

Data-driven decision making

Storytelling & written comms

Education

Bachelor's degree

Experience in lieu of degree (5–7 years)

Tools

WordPress

Canva

Adobe Creative Cloud

Meltwater/Cision/PR Newswire

Mailchimp

Google Analytics

Salesforce/Pardot

AI-enabled workflow tools

Cvent

Job description

Opportunity Finance Network (OFN) seeks a Vice President of Marketing to shape and execute its enterprise marketing strategy, aligning audience engagement, brand, and priorities with organizational goals.

The role leads integrated campaigns, drives participation in OFN programs and events, and stewards the brand across channels while managing marketing technology and a collaborative team, including agencies and partners.