VP, Modern Commerce Strategy

Netrush; Washington (District of Columbia); Remote; USD 140,000 - 180,000; Full time

Benefits offered by this job

Remote first work environment

Unlimited PTO and paid holidays

401(k) with company match

Health, dental, vision insurance

Job summary

Netrush is seeking a VP, Modern Commerce Strategy to chart a brand’s digital retail growth within the Netrush ecosystem. You will set direction for execution, gather brand insights, and guide teams to improve performance across retail platforms, including Amazon US, with a focus on awareness, conversion, and profitability.

In this remote-first role, you will collaborate with MediaPilot and brand executives, manage the P&L, and drive long-term growth across consumer touchpoints.

Qualifications

• Experience in retail strategy, ecommerce, account management, or digital commerce.
• Strong understanding of Amazon or similar retail platforms.
• Ability to interpret data and translate insights into actionable plans.
• Excellent communication and client relationship skills.
• Ability to lead through influence across cross functional teams.
• Strong financial acumen with P&L experience.
• Familiarity with paid media, retail media, and awareness strategies.
• Strong organizational and documentation skills.

Responsibilities

• Setting the Course for the Brand and Netrush: Establish clear strategic direction for action by internal teams.
• Brand Point of Contact and Insight Owner: Gather and interpret brand insights to guide next actions.
• Modern Commerce Execution and Playbook Facilitation: Lead playbooks for awareness, optimization, and retention across platforms such as Amazon US.
• Collaboration with MediaPilot: Align goals and directional strategy with paid media and measurement.
• Brand Knowledge Owner: Maintain brand/product knowledge for optimization.
• Financial Responsibility: Manage P&L and ensure financial goals are met.

Skills

Retail strategy

Ecommerce

Account management

Digital commerce

Amazon platforms

Data interpretation

Communication

Cross-functional leadership

P&L management

Paid media

CRM

Job description

Job Description

Job Description

Position:

BrandrunnerOfficial Title:

VP, Modern Commerce StrategyLocation:

Remote within the contiguous US; employees should live within 50 miles of a major airport. Preferred states include AZ, CA, CO, FL, GA, KS, MO, NJ, NC, OK, OR, PA, TN, WA. Additional states will be considered for the ideal candidate.

Reports to:

CEO

Position Type:

Full TimeTravel Required:

Up to 10 percent

Job Summary:The Brandrunner is the strategic guide responsible for charting a brand’s digital retail growth path within the Netrush ecosystem. As the brand’s primary point of contact, the Brandrunner sets the direction necessary for the Netrush team to execute with speed, clarity, and impact. This role ensures brands strengthen their connection to consumers, improve their digital commerce performance, and build durable long term growth across the platforms Netrush manages.

Job Duties and Responsibilities:Setting the Course for the Brand and NetrushEstablish clear strategic direction so Netrush teams can execute the right actions at the right time. Understand brand goals, customer intent, and category conditions to enable internal teams to move quickly and deliver high quality outcomes.Brand Point of Contact and Insight OwnerGather, organize, and interpret insights related to the brand’s overall business, strategic priorities, planning cycles, customer behavior, category landscape, competitive pressures, and channel performance. Use these insights to guide next best actions across the Netrush teams.Modern Commerce Execution and Playbook FacilitationFacilitate the full Netrush modern playbook across awareness, optimization, and retention. Maintain a strong understanding of the brand’s intent and initiatives across awareness, social activity, content, AEO, and retention programs, and use this context to guide strategy within managed commerce platforms such as Amazon US. Support retail readiness, conversion improvement, operational alignment, and customer connection pathways.Collaboration with MediaPilotPartner closely with MediaPilot as a connected leadership pair. Define goals, insights, financial expectations, and long term direction while MediaPilot leads advertising, paid media, creative strategy, and measurement. Align acquisition and awareness strategies, integrate off platform discovery with on platform conversion, and ensure retail media contributes meaningfully to overall brand performance.Brand Knowledge OwnerMaintain accurate and complete brand and product knowledge documents that guide direction and optimization within the Netrush teams. Ensure meeting notes and transcripts are captured and fed into the system to support learning, pattern recognition, and ongoing optimization.Financial ResponsibilityManage the P&L with a balanced view of brand expectations and Netrush business outcomes. Ensure the retail management business meets the financial goals of the brand while supporting the operational, revenue, and profitability expectations of Netrush. Understand revenue trends, profitability drivers, operational costs, media efficiency, inventory implications, and cash flow.Alignment Across StakeholdersEnsure alignment across brand executives, internal teams, and the broader network of individuals connected to the brand’s success. Communicate clearly, surface risks early, accelerate decision making, and maintain shared understanding throughout the partnership.Supporting Consumer Connection StrategyThoughtfully incorporate CRM and consumer connection considerations into digital commerce strategies. Ensure marketplace actions support the brand’s broader goal of understanding customers, strengthening relationships, and building long term community across retail environments.

About Netrush:At Netrush, we believe consumers expect a frictionless journey across all touchpoints, where every interaction with a brand shapes their overall experience. Our mission is to help brands gain a competitive edge by connecting them more deeply with their customers through seamless experiences, stronger engagement, and smart growth strategies.We empower brands to excel in today’s dynamic commerce landscape by creating seamless customer journeys, driving engagement and loyalty, and scaling responsibly for growth. Through strategic consulting and the Netrush OS, we help brands transform how they connect with customers, optimize operations, and expand their presence across digital commerce platforms.

Skills and Qualifications:Required:Experience in retail strategy, ecommerce, account management, or digital commerce

Strong understanding of Amazon or similar retail platforms

Ability to interpret data and translate insights into actionable plans

Excellent communication and client relationship skills

Ability to lead through influence across cross functional teams

Strong financial acumen with P&L experience

Familiarity with paid media, retail media, and awareness strategies

Strong organizational and documentation skills

Preferred:Experience in brand management or consulting

Experience with CRM or customer journey strategies

Knowledge of category dynamics within health, wellness, beauty, or CPG

Understanding of AEO, social commerce, or modern media ecosystems

Remote Work RequirementsReliable internet access

Professional environment suitable for video and phone meetings

Adequate environment minimizing distractions

Compensation and Benefits:Annual base salary starts between $140,000 - $180,000 depending on experience and location

Performance-based bonus

Health, dental, vision, long term disability, and life insurance

Unlimited PTO and paid holidays

401(k) with company match

Access to mental health and wellness tools

Remote first work environment

Equal Opportunity Statement:Netrush is an Equal Opportunity and Affi

Netrush is an Equal Opportunity and Affi

*Applicants must successfully pass a background check*