VP, Growth & Performance Marketing

HealthCare, Inc.

Northern (KY)

Hybrid

USD 180,000 - 240,000

Full time

14 days+

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Benefits offered by this job

Medical coverage PPO

HSA contributions

401(k) with company match

Paid time off and holidays

Parental leave

Job summary

Healthcare.com is seeking a Senior operating leader for its consumer acquisition business. This is a business ownership role with accountability for revenue, contribution margin, ROAS, volume, and strategic growth; you will own day-to-day performance across first-party and third-party acquisition and oversee forecasting and capital allocation.

Collaborate with Marketplace Ops and Distributor team to align consumer supply with budgets and partner demand, driving an AI-enabled operating model and

Qualifications

Proven senior leadership in performance marketing or growth.
Direct ownership of multi-channel budgets.
Strong command of revenue metrics and CAC/LTV.
Experience with first- and third-party acquisition channels.

Responsibilities

Own day-to-day performance across first-party and third-party acquisition with accountability for revenue, contribution margin, ROAS, volume and growth.
Forecasting, capital allocation, and building a fast, AI-enabled operating model.
Develop channel leaders and incubate new growth opportunities while aligning with Marketplace Ops and Distributor teams.

Skills

Senior leadership

Budget ownership

Revenue & ROAS

Acquisition channels

Analytics

Forecasting & measurement

MarTech/AdTech

AI-enabled mindset

Job description

Collaborate with Marketplace Ops and Distributor team to align consumer supply with budgets and partner demand, driving an AI-enabled operating model and

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