VP, Executive Social Strategy & Content

UNAVAILABLE; Inglewood (CA); Hybrid; USD 113,000 - 190,000; Full time

Benefits offered by this job

Hybrid work environment

Comprehensive health benefits

Unlimited PTO

Sabbatical benefit

Parental leave

401k + match

Wellness days

Learning & development programs

Job summary

Allison is seeking a Vice President to lead our social strategy and content team, focusing on executive content development across B2B and B2C clients. The role emphasizes strategy, writing, and thought leadership for platforms like LinkedIn and X.

The ideal candidate blends strategic vision with hands-on content creation, guiding paid and organic social programs and mentoring the team to deliver impactful social narratives.

Qualifications

• 8+ years of experience in social media, digital communications, content strategy or integrated marketing.
• Strong experience across both B2B and B2C social strategy.
• Exceptional social copywriting and editing skills.
• Demonstrated experience developing executive LinkedIn and thought leadership programs.
• Strong understanding of LinkedIn, X and emerging channels for executive communications.
• Experience developing paid social strategies, with familiarity with social buying, targeting, optimization and measurement.
• Strong understanding of social analytics, audience behavior and content performance.
• Ability to counsel senior clients and executives with confidence.
• A strong instinct for culture, emerging platforms and how brands can participate credibly in social conversation.

Responsibilities

• Lead social strategies across B2B and B2C brands, translating objectives into platform-specific programs.
• Develop and oversee social-first content, including always-on programming, campaigns, thought leadership and real-time opportunities.
• Write and edit strong, platform-native social copy for brands and senior executives.
• Build executive social and thought leadership programs, including positioning, voice development and calendars.
• Advise on the evolving role of LinkedIn, X and emerging platforms in executive communications.
• Develop strategies across LinkedIn, X, Instagram, TikTok, YouTube and other platforms.
• Integrate organic and paid social, identifying opportunities for amplification and audience growth.
• Bring experience with paid social strategy and media buying, including targeting, optimization and measurement.
• Use social listening tools and performance data to refine programming and identify opportunities.
• Partner with creative, earned, influencer and integrated teams to develop cross-channel ideas.
• Counsel senior clients and executives on social trends and reputational considerations.
• Mentor social team members while contributing to strategy, writing and content development.

Skills

8+ years exp

Social strategy

Executive social

Copywriting

Leadership

Paid social

Analytics

Mentoring

Tools

Social listening tools

AI for insights

Job description

Allison is seeking a Vice President to lead our social strategy and content team, focusing on executive content development across B2B and B2C clients. The role emphasizes strategy, writing, and thought leadership for platforms like LinkedIn and X.

The ideal candidate blends strategic vision with hands-on content creation, guiding paid and organic social programs and mentoring the team to deliver impactful social narratives.