VP, Enterprise Sales, CPG

Numerator / Market Track, LLC; United States; Remote; USD 156,000 - 215,000; Full time

Job summary

Numerator is seeking a VP of Enterprise Sales for the CP G sector to lead an established team of Enterprise Sales Directors, driving growth across Survey, Insights, and Promo Intel solutions. This executive role interfaces with the C-suite at top CPG brands and coordinates with Category Management, Consumer Insights, and Innovation teams to turn relationships into long-term partnerships.

You will own the revenue plan, coach leadership, and manage multi-year, multi-product deals while forecast

Qualifications

• Bachelor’s degree or equivalent experience.
• 12+ years enterprise sales experience in market research, consumer insights, panel data, or CPG-focused data and analytics solutions, including 5+ years leading enterprise sales teams.
• Demonstrated experience selling panel-based insights and/or survey research solutions.
• Deep understanding of the CPG landscape, including how manufacturers organize, make decisions, and buy across Category Management, Consumer Insights, Revenue Growth Management, and Innovation.
• Proven success influencing and closing business with C-level and senior leaders at Fortune 500 CPG manufacturers.
• Track record of both new-logo acquisition and growth within large strategic accounts.
• Experienced negotiator, with a history of structuring and renewing complex, high-value partnerships.
• Exceptional communication, storytelling, and executive presence, with the ability to connect research insights to commercial outcomes.
• A strategic thinker who can build a plan, align a team around it, and execute.
• Working knowledge of Salesforce and a commitment to forecasting and pipeline discipline.
• Ability to travel up to 50%.

Responsibilities

• Lead, coach, and develop a team of Enterprise Sales Directors, setting clear expectations and holding the team to high standards for pipeline creation, forecast accuracy, and results.
• Own the revenue plan for the team, including growth within our largest accounts and acquisition of new logos.
• Advise C-suite and senior executives at CPG manufacturers, positioning Numerator’s connected capabilities as essential to commercial and marketing decisions while playing the role of executive sponsor at key accounts
• Build and sustain relationships across multiple levels and buying centers, with a focus on Category Management, Consumer Insights, Revenue Growth Management, and Innovation.
• Lead negotiation and renewal of strategic, high-revenue-impact agreements, including multi-product and multi-year partnerships.
• Develop account strategies and territory plans with your team, and step in as an executive sponsor on key pursuits.
• Maintain disciplined sales operations, including pipeline management, forecasting, and deal-stage hygiene in Salesforce.
• Partner closely with Consulting, Research, Analytics, Product, and Marketing to co-create tailored solutions and deliver measurable client impact.
• Represent Numerator in the market as a thought leader on CPG, shopper, and consumer trends and on research innovation.
• Bring client and market feedback to Product and leadership to inform strategy and roadmap.

Skills

Enterprise sales

Team leadership

C-suite selling

Forecasting

Negotiation

Strategic selling

Salesforce

CPG knowledge

New logos

Key account growth

Education

Bachelor's degree

Tools

Salesforce

Job description

VP, Enterprise Sales, CPG

Location: Remote - United States

Req#: 612659

We’re reinventing the market research industry. Let’s reinvent it together.

At Numerator, we believe tomorrow’s success starts with today’s market intelligence. We empower the world’s leading brands and retailers with unmatched insights into consumer behavior and the influencers that drive it.

Job Description

Salary Range: $156,000 - $214,500/year + Commission

Numerator is seeking a strategic, executive-level sales leader to run an Enterprise CPG sales team. You will lead an established team of Enterprise Sales Directors responsible for growing our largest CPG manufacturer relationships and winning new logos across Numerator’s Survey, Insights, and Promo Intel solutions.

This is a leadership and selling role. You will be the senior face of Numerator to C-suite (CMO, CGO, CCO, CEO) and executive leaders at the world’s most iconic CPG brands. You will also build the engagement and endorsement across Category Management, Consumer Insights, RGM, and Innovation teams that turn an executive relationship into a durable, expanding partnership.

• Lead, coach, and develop a team of Enterprise Sales Directors, setting clear expectations and holding the team to high standards for pipeline creation, forecast accuracy, and results.

• Own the revenue plan for the team, including growth within our largest accounts and acquisition of new logos.

• Advise C-suite and senior executives at CPG manufacturers, positioning Numerator’s connected capabilities as essential to commercial and marketing decisions while playing the role of executive sponsor at key accounts

• Build and sustain relationships across multiple levels and buying centers, with a focus on Category Management, Consumer Insights, Revenue Growth Management, and Innovation.

• Lead negotiation and renewal of strategic, high-revenue-impact agreements, including multi-product and multi-year partnerships.

• Develop account strategies and territory plans with your team, and step in as an executive sponsor on key pursuits.

• Maintain disciplined sales operations, including pipeline management, forecasting, and deal-stage hygiene in Salesforce.

• Partner closely with Consulting, Research, Analytics, Product, and Marketing to co-create tailored solutions and deliver measurable client impact.

• Represent Numerator in the market as a thought leader on CPG, shopper, and consumer trends and on research innovation.

• Bring client and market feedback to Product and leadership to inform strategy and roadmap.

Skills & Requirements

• Bachelor’s degree or equivalent experience.

• 12+ years of enterprise sales experience in market research, consumer insights, panel data, or CPG-focused data and analytics solutions, including 5+ years leading enterprise sales teams.

• Demonstrated experience selling panel-based insights and/or survey research solutions.

• Deep understanding of the CPG landscape, including how manufacturers organize, make decisions, and buy across Category Management, Consumer Insights, Revenue Growth Management, and Innovation.

• Proven success influencing and closing business with C-level and senior leaders at Fortune 500 CPG manufacturers.

• Track record of both new-logo acquisition and growth within large strategic accounts.

• Experienced negotiator, with a history of structuring and renewing complex, high-value partnerships.

• Exceptional communication, storytelling, and executive presence, with the ability to connect research insights to commercial outcomes.

• A strategic thinker who can build a plan, align a team around it, and execute.

• Working knowledge of Salesforce and a commitment to forecasting and pipeline discipline.

• Ability to travel up to 50%.

Preferred

• Familiarity with the competitive landscape (e.g., NIQ, Circana).

• Experience selling across a multi-product portfolio.

• Experience or strong interest in building AI-enabled skills and processes (with Claude, ChatGPT, or similar) to improve sales effectiveness.

There is strength in numbers - We are the Numerati

Numerator is 2,000 employees strong. We have the confidence to be real and embrace what makes each Numerati unique. Our diverse experiences, ideas and backgrounds fuel our innovation.

Being part of the Numerati means that we’ll take care of you! From our Recharge Days, maximum flexibility policy, wellness resources for employees and their families, development opportunities and much more — we’re always finding ways to better support, celebrate and accelerate our team.