VP, Earned Measurement & Insights — AI-Driven Strategy Lead

Day One Agency; New York (NY); Hybrid; USD 160,000 - 190,000; Full time

Benefits offered by this job

Health Care

Paid Time Off

Summer Fridays

401(k) Plan with Company Match

Lifestyle Spending Account

Paid Parental Leave

Commuter Benefits

Job summary

A premier brand reputation agency in New York is seeking a VP of Earned Measurement & Insights. This role focuses on driving and evolving earned measurement frameworks, leading a high-performing team, and providing insights to clients. The ideal candidate has 10+ years of experience in communications, strong leadership skills, and a deep understanding of measurement tools. The position offers a hybrid work schedule and a competitive salary range between $160,000 and $190,000.

Qualifications

• 10+ years in communications, media intelligence, analytics, or related fields with a focus on measurement and reporting.
• Deep understanding of earned media measurement frameworks.
• Strong grasp of social and digital analytics intersecting with PR and brand reputation.
• Proven ability to communicate insights to senior executives.

Responsibilities

• Establish and evolve earned measurement framework to anticipate industry shifts.
• Hire, mentor, and lead a measurement team.
• Serve as senior counsel to clients, translating complex data into insights.
• Create measurement frameworks connecting media to business outcomes.

Skills

Communications expertise

Media intelligence

Analytics

Leadership

Excellent communication skills

Education

Bachelor’s degree

Advanced degree

Tools

Data visualization tools

AI and automation tools

Job description

A premier brand reputation agency in New York is seeking a VP of Earned Measurement & Insights. This role focuses on driving and evolving earned measurement frameworks, leading a high-performing team, and providing insights to clients. The ideal candidate has 10+ years of experience in communications, strong leadership skills, and a deep understanding of measurement tools. The position offers a hybrid work schedule and a competitive salary range between $160,000 and $190,000.