VP, Brand & Growth Marketing

Noodles & Company; Broomfield (CO); Hybrid; USD 178,000 - 226,000; Full time

Benefits offered by this job

Annual performance bonus up to 25%

Flexible paid time off

Medical, dental, and vision insurance

401(k) and stock purchase discounts

Paid maternity/paternity/adoption/sur4

Noodles Resource Groups

Scholarship opportunities through Nood

Job summary

Noodles & Company seeks a Vice President of Marketing to lead brand strategy, promotions, paid media, creative development, and digital channels. You will align brand messaging with business goals and drive loyalty growth through data-informed decisions.

You will lead cross-functional teams across marketing, operations, finance, culinary, and technology, translating goals into actionable programs and managing the marketing budget. This is a hybrid role based in Broomfield, CO.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications or equivalent; MBA is a plus.
• 12+ years of experience in brand marketing, integrated campaigns, or customer analytics.
• Proven success leading marketing strategy and execution across digital and in-store channels.
• Strong analytical skills translating data into actionable marketing strategies.
• Experience managing and mentoring high-performing teams.
• Executive presence with ability to influence across functions and levels.
• Hybrid role with 3 days/week in Broomfield, CO; relocation possible.

Responsibilities

• Defines and evolves brand positioning and messaging framework.
• Ensures brand consistency across digital, in-restaurant, and external touchpoints.
• Leads annual integrated marketing planning for paid, owned, and in-restaurant channels.
• Oversees branded campaigns and seasonal promotions to meet guest and business goals.
• Manages agency relationships for creative development, media planning, and activation.
• Collaborates with cross-functional teams to execute campaigns across platforms.

Skills

Brand strategy

Cross-functional leadership

Digital marketing

Data-driven decisions

Team leadership

Communication

Education

Bachelor's degree in Marketing/Business/Communications

MBA (optional)

Tools

CDP

SEO tools

Marketing automation

Analytics platforms

Job description

Noodles & Company seeks a Vice President of Marketing to lead brand strategy, promotions, paid media, creative development, and digital channels. You will align brand messaging with business goals and drive loyalty growth through data-informed decisions.

You will lead cross-functional teams across marketing, operations, finance, culinary, and technology, translating goals into actionable programs and managing the marketing budget. This is a hybrid role based in Broomfield, CO.