VP, Brand & Communications Leadership

Baby2baby Events; Los Angeles (CA); On-site; USD 180,000 - 200,000; Full time

Job summary

Baby2Baby is seeking a VP of Marketing & Communications to lead brand strategy, communications, and fundraising storytelling across national channels. The role requires translating impact into compelling narratives, writing speeches, and guiding executive messaging.

The candidate will build high-performing teams, steward the brand voice, and collaborate with Co-CEOs to drive strategy and donor engagement while overseeing gala programming and cross-functional campaigns.

Qualifications

• Bachelor's degree in marketing, communications, journalism, business or related field.
• 12+ years of progressive leadership experience spanning marketing, communications, public relations, and brand management, including executive-level experience.
• Demonstrated success leading integrated marketing and communications strategies for a nationally recognized brand or organization.
• Demonstrated ability to lead and perform effectively in high-pressure, fast-paced environment with competing priorities and high-visibility communications.
• Experience serving as a strategic advisor to executive leadership on reputation management, executive communications, crisis communications, and organizational messaging.

Responsibilities

• Develops and executes the organization’s integrated marketing, communications, public relations, social media, content strategy, driving brand visibility, engagement, and mission impact across all channels.
• Champions and protects Baby2Baby’s brand by ensuring excellence and consistency across visual identity, messaging, storytelling, and communications. Serves as chief editor and brand steward, elevating high-impact communications and evolving the organization’s voice and positioning.
• Maintains direct ownership of Baby2Baby’s highest-profile communications, personally reviewing, editing, and refining key messaging, fundraising materials, annual reports, board communications, executive correspondence, media responses, and other mission-critical content to ensure clarity, consistency, and excellence.
• Partners with the Co-CEOs to develop, write, edit, and refine executive speeches, messaging, media materials, donor communications, and other strategic communications.
• Leads Baby2Baby’s social media strategy and digital storytelling across all platforms, driving audience growth, engagement, brand awareness, and fundraising while ensuring content reflects the organization’s voice, mission, and strategic priorities.
• Oversees communications strategy and program development for the annual Baby2Baby Gala ensuring a cohesive and compelling experience that advances Baby2Baby’s mission and fundraising goals.
• Partners closely with senior leaders across Development, Corporate Partnerships, Programs, Events, and Community Engagement to develop integrated campaigns and high-value partnerships.

Skills

Leadership

Executive communications

Storytelling

Crisis communications

Donor & stakeholder engagement

Agency management

Education

Bachelor's degree in marketing, communications, journalism, business or related field

Tools

Microsoft Office

Google Workspace

Job description

Baby2Baby is seeking a VP of Marketing & Communications to lead brand strategy, communications, and fundraising storytelling across national channels. The role requires translating impact into compelling narratives, writing speeches, and guiding executive messaging.

The candidate will build high-performing teams, steward the brand voice, and collaborate with Co-CEOs to drive strategy and donor engagement while overseeing gala programming and cross-functional campaigns.