Visual Merchandising Lead — Data-Driven Store Storytelling

Fanatics; Philadelphia (Philadelphia County); On-site; USD 55,000 - 75,000; Full time

Job summary

Fanatics Commerce seeks a Visual Merchandising Lead to drive sales through strategic product placement, store presentation, and data-informed merchandising. This role blends creativity with analytics by leveraging sales trends, inventory data, and customer behavior to optimize the in-store experience and maximize revenue.

As a keyholder and store leader when needed, you will execute standards, analyze trends, and guide the team to deliver compelling brand storytelling and profitable in-store

Qualifications

• 1–3+ years of retail experience, with visual merchandising focus.
• Previous supervisory or leadership experience preferred.
• Strong understanding of retail KPIs (sales, sell-through, conversion, AOV).
• Ability to interpret data and translate insights into merchandising strategies.
• Creative eye for product presentation and brand storytelling.

Responsibilities

• Execute and maintain visual merchandising standards aligned with the Fanatics brand.
• Analyze sales data, product performance, and customer trends to inform merchandising decisions.
• Determine product placement, floor sets, and key item positioning to maximize sales.
• Own floor flow, signage, and storytelling to enhance the customer journey.
• Partner with store leadership on assortment planning and inventory prioritization.
• Ensure timely execution of new product launches, promotions, and seasonal transitions.
• Train associates on visual standards and product presentation expectations.
• Use in-store insights to refine layout and merchandising to improve overall sales performance.
• Maintain cleanliness and organization of all displays and stock areas.
• Act as Manager on Duty, including opening/closing responsibilities.

Skills

Retail experience

Supervisory experience

Retail KPIs

Data interpretation

Brand storytelling

Customer engagement

Communication

Organizational skills

Flexible availability

Job description

Fanatics Commerce seeks a Visual Merchandising Lead to drive sales through strategic product placement, store presentation, and data-informed merchandising. This role blends creativity with analytics by leveraging sales trends, inventory data, and customer behavior to optimize the in-store experience and maximize revenue.

As a keyholder and store leader when needed, you will execute standards, analyze trends, and guide the team to deliver compelling brand storytelling and profitable in-store