Video Investment Associate: Campaign Activation Pro

Publicis Health Media; New York (NY); Hybrid; USD 50,000 - 66,000; Full time

Job summary

Publicis Health Media in New York, NY, seeks a Senior Associate, Video Investment to support execution and management of video campaigns across Linear TV, Streaming, CTV, OTT, VOD and Digital Video. This hybrid role requires four days in-office weekly.

Working with the Video Supervisor and Buyer, you will coordinate activations, monitor performance, maintain buying systems, and ensure campaigns launch and deliver on schedule. Collaboration across internal teams is essential.

Qualifications

• 1+ years’ experience in national video buying or activation
• Experience supporting campaigns across Linear TV, Streaming, CTV, OTT, VOD, and Digital Video
• Familiarity with media planning, buying, and reporting platforms, such as Prisma, Mediaocean, MBOX, and Microsoft Office Suite (particularly Excel and PowerPoint)
• Strong organizational skills with the ability to manage multiple campaigns and deadlines
• Detail-oriented with excellent analytical and problem-solving skills
• Strong written and verbal communication skills
• Ability to work collaboratively across internal teams and external media partners
• Healthcare, pharmaceutical, or HCP/DTC experience is a plus

Responsibilities

• Support the activation and execution of video campaigns across multiple client accounts.
• Analyze media plans and vendor proposals for accuracy and alignment with approved strategy.
• Prepare and issue order letters and maintain campaign documentation.
• Enter and maintain buys within Mediaocean and other required buying platforms.
• Coordinate campaign launches and ensure buys are executed accurately and on schedule.
• Facilitate makegoods, audience guarantees, and re-expressions with media partners.
• Monitor campaign pacing and delivery, escalating issues and identifying solutions as needed.
• Handle billing discrepancies and partner with Finance and media vendors to resolve issues promptly.
• Complete research requests, including ratings reports, rankers, and competitive analyses.
• Maintain traffic documents, buying trackers, and campaign status reports.
• Partner with Planning, Analytics, APEX, and media vendors to support campaign execution and reporting.
• Communicate project status, timelines, and outstanding items proactively to the team.
• Stay informed on industry trends and emerging video platforms to support ongoing learning and campaign recommendations.

Skills

Video buying

Campaign activation

Analytical skills

Communication

Cross-functional collaboration

Tools

Prisma

Mediaocean

MBOX

Excel

PowerPoint

Job description

Publicis Health Media in New York, NY, seeks a Senior Associate, Video Investment to support execution and management of video campaigns across Linear TV, Streaming, CTV, OTT, VOD and Digital Video. This hybrid role requires four days in-office weekly.

Working with the Video Supervisor and Buyer, you will coordinate activations, monitor performance, maintain buying systems, and ensure campaigns launch and deliver on schedule. Collaboration across internal teams is essential.