Vice President Marketing

Squirro; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

An innovative company is seeking a VP of Marketing to redefine how organizations leverage unstructured data through AI-driven insights. In this pivotal role, you'll lead global marketing efforts, crafting compelling narratives that resonate across diverse industries. Your creativity and analytical mindset will drive brand awareness and demand generation, while your leadership will inspire a collaborative team dedicated to pushing the boundaries of AI technology. Join a forward-thinking environment where your contributions will shape the future of work and decision-making in the tech space.

Benefits

Generous PTO

Employee Share Program

Annual International Gatherings

Access to Squirro Academy

Wellbeing & Coaching Services

Qualifications

• Proven success in senior B2B marketing roles, ideally in SaaS or AI.
• Strong grasp of full-funnel marketing and data-driven decision-making.

Responsibilities

• Lead global marketing strategy focusing on brand awareness and demand generation.
• Manage a marketing team while collaborating with Sales and Product for alignment.

Skills

B2B Marketing Leadership

Brand Building

Lead Generation

Data Analysis

Storytelling

SaaS Knowledge

GenAI Familiarity

Job description

Squirro is redefining how organizations unlock the power of their unstructured data with AI-driven insights. We're on a mission to reshape the future of work with cutting-edge augmented intelligence solutions, and we are searching for a VP of Marketing to lead our global marketing strategy from our New York hub.

If you're someone who thrives on storytelling, believes brand and growth go hand in hand, and wants to make an impact in the most exciting space in tech—Gen AI—we’d love to meet you!

As VP of Marketing at Squirro, you will:

1. Lead our global marketing efforts, balancing strategic vision with hands-on execution.
2. Bring creativity, analytical horsepower, and a love for building pipeline, teams, or brand equity.

What you’ll be doing:

1. Own and drive the global marketing strategy with clear goals for brand awareness, demand generation, and market expansion.
2. Craft a compelling narrative for Squirro that resonates with buyers across industries and geographies (US, EMEA, APAC).
3. Manage a team across growth marketing, content, and brand, while staying hands-on in campaign design, messaging, and creative execution.
4. Partner closely with Sales, Product, and Customer Success to ensure alignment across messaging, ICP, and go-to-market activities.
5. Collaborate with the Sales Team, developing shared goals/metrics, joint planning, and lead management and qualification.
6. Optimize lead generation and nurturing processes to ensure Sales is equipped with high-quality, sales-ready leads.
7. Represent Squirro in external channels—VC networks, analyst firms (like Gartner), and media opportunities (e.g., Forbes).
8. Use data to drive decisions, optimize performance, and communicate results with clarity and confidence.

What gets us excited about you:

• Proven success in a senior B2B marketing leadership role, ideally in SaaS or AI.
• A strong grasp of full-funnel marketing—from brand building to lead generation and sales enablement.
• A knack for telling powerful stories that engage technical and business audiences alike.
• Analytical mindset with deep comfort in data, metrics, dashboards, and marketing ops.
• Familiarity with GenAI, NLP, or search technologies is a strong plus.
• Experience working with VC-backed companies or participating in analyst relations is a bonus.

You’ll be a great fit if you:

• Have built or scaled a marketing function in a high-growth environment.
• Love balancing creativity with performance—left brain meets right brain.
• Enjoy crafting brand narratives as much as reviewing funnel metrics.
• Value collaboration, transparency, and moving fast with purpose.
• Are excited to join a team building the future of AI-powered decision-making.
• Live in the Eastern Time Zone and thrive in a hybrid work setup.

What you’ll love about being here:

• Working at the cutting edge of AI, driving innovation in search and NLP.
• Joining a collaborative and forward-thinking team committed to pushing technical and creative boundaries.
• Generous PTO, sick leave, and paid holidays.
• Employee share program—taking part in our success.
• Annual international gatherings in cool locations.
• Access to Squirro Academy for the latest in Search & GenAI.
• Employee wellbeing & coaching/counseling services.

If this sounds like your next adventure, we’d love to meet you! Apply now and let’s create something extraordinary together.