Vice President Marketing

Onebridge; New Jersey; Hybrid; USD 80,000 - 150,000; Full time

Job summary

An innovative consulting firm is seeking a dynamic VP of Marketing to join their team. This role focuses on driving growth through strategic, data-driven marketing initiatives across digital channels. You will lead a high-performing team, aligning marketing efforts with sales and product strategies to achieve measurable business results. With a strong emphasis on performance marketing and analytics, you'll empower the organization to seize unique digital opportunities and enhance client success. If you thrive in fast-paced environments and are passionate about driving tangible outcomes, this opportunity is perfect for you.

Qualifications

• 10+ years of B2B marketing experience with a focus on performance and digital marketing.
• Proven ability to lead cross-functional teams and align marketing efforts.

Responsibilities

• Lead and scale performance marketing across digital channels driving acquisition and growth.
• Build and lead a high-performing, data-driven marketing team fostering a culture of optimization.

Skills

B2B Marketing

Performance Marketing

Digital Marketing

Data Analysis

Demand Generation

Partner Marketing

Revenue Marketing

Cross-functional Leadership

Tools

Google Ads

LinkedIn Ads

HubSpot

Marketo

GA4

Job description

Onebridge is a Consulting firm with an HQ in Indianapolis, and clients dispersed throughout the United States and beyond. We have an exciting opportunity for a highly skilled VP of Marketing to join an innovative and dynamic group of professionals at a company rated among the top “Best Places to Work” in Indianapolis since 2015.

Employment Type: Full Time

Location: East Coast - Hybrid

VP of Marketing | About You

As a VP of Marketing, you are responsible for accelerating growth through strategic, data-driven performance marketing. You bring a deep understanding of digital channels and know how to turn insights into impactful acquisition, conversion, and retention strategies. With a passion for innovation, you empower enterprises to capture their unique digital opportunities through targeted, measurable marketing efforts. Your leadership inspires high-performing teams and drives alignment between marketing, sales, product, and partners. You thrive in fast-paced environments where experimentation, optimization, and ROI-focused execution are key. You’re not just building brand presence; you’re driving tangible business outcomes that fuel client success and digital transformation.

VP of Marketing | Day-to-Day

• Lead and scale performance marketing across digital channels (paid search, social, programmatic, etc.), driving acquisition, conversion, and long-term client growth.
• Align with sales, product, and innovation teams to ensure marketing strategies meet the evolving needs of enterprise clients and business objectives.
• Advance the partner ecosystem through co-marketing initiatives and strategic programs that strengthen alliances and directly impact pipeline generation.
• Develop and execute event strategies, including owned, sponsored, and partner-led events, that deliver measurable ROI and accelerate sales opportunities.
• Build and lead a high-performing, data-driven marketing team, fostering a culture of experimentation, accountability, and continuous optimization.
• Own the full marketing funnel, analytics stack, and brand strategy. Ensure unified messaging, efficient budget allocation, and campaign performance that maximizes ROI.

Skills & Experience

• 10+ years of B2B marketing experience with a focus on performance and digital marketing in tech, SaaS, or innovation-driven environments.
• Demonstrated success building and scaling demand generation, partner marketing, and revenue marketing strategies that drive measurable business results.
• Proficiency in platforms like Google Ads, LinkedIn Ads, HubSpot/Marketo, GA4, and other performance marketing and analytics tools.
• Strong analytical acumen with experience using data to inform campaign optimization and strategic decision-making.
• Proven ability to lead cross-functional teams and align marketing efforts with broader company, client, and partner objectives.

A Best Place to Work in Indiana since 2015

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Information Technology

Industries

• IT Services and IT Consulting