Vertical PMM, Tech: Activation & Revenue Strategy

TikTok; Austin (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

A leading social media platform is seeking a Vertical Product Marketing Manager to focus on activation strategy and revenue for assigned sales verticals. The ideal candidate will have over 5 years of experience in product marketing, particularly with advertising products, and a strong understanding of user needs and market trends. This role involves partnership with sales teams and requires excellent communication skills. Competitive compensation and growth opportunities are available.

Qualifications

• 5+ years of experience in Product Marketing or Product Strategy with Advertising products.
• Experience with Tech clients will be a plus.
• 5+ years of significant experience in a specific industry vertical.

Responsibilities

• Own the activation strategy & revenue for their assigned vertical.
• Partner closely with Sales team to understand user pain points.
• Lead vertical understanding, opportunity assessment, customer feedback.

Skills

Revenue-driven decision making

Mid-funnel and lower funnel performance

Strong communication skills

Education

BA/BS degree

Job description

A leading social media platform is seeking a Vertical Product Marketing Manager to focus on activation strategy and revenue for assigned sales verticals. The ideal candidate will have over 5 years of experience in product marketing, particularly with advertising products, and a strong understanding of user needs and market trends. This role involves partnership with sales teams and requires excellent communication skills. Competitive compensation and growth opportunities are available.