Veg Seed Sales Rep Michigan/Upper Midwest

Seedway, LLC; Ravenna (MI); On-site; USD 55,000 - 90,000; Full time

Job summary

Seedway, LLC seeks a Veg Seed Sales Representative for the Michigan/Upper Midwest region to drive seed sales, build grower relationships, and support agronomic solutions. You will work with the Sales Manager and Crop Specialists to implement strategic plans and deliver high-value seed offerings.

The role requires field travel, customer-facing presentations, and collaboration across departments to ensure customer satisfaction and growth.

Qualifications

• Bachelor’s degree in Agriculture, Agronomy, Marketing, or related field preferred.
• Minimum of 4 years of relevant sales experience in seed or crop inputs, or an equivalent combination of education and experience.
• Strong understanding of seed technologies, agronomic practices, and customer relationship management.
• Proven track record of meeting or exceeding sales goals.
• Excellent communication, negotiation, and problem-solving skills.
• Proficient in Microsoft Office and CRM software.
• Valid driver’s license with a satisfactory driving record.
• Willingness to travel regularly, including overnight, and work extended hours during peak seasons.

Responsibilities

• Execute targeted sales calls and assist Crop Specialists with key account strategy and support.
• Develop and maintain profitable relationships with growers by delivering customized seed solutions and ongoing support.
• Lead the development, implementation, and evaluation of seed trials and related support initiatives.
• Present tailored farm proposals that highlight the value of seed products and services, reinforcing return on investment.
• Support and implement company sales strategies, pricing models, and marketing initiatives to drive market share and profitability.
• Track and analyze competitive trends, product performance, and market conditions to inform strategy.
• Maintain accurate records of sales activities, customer interactions, and sales outcomes.

Skills

Sales experience

CRM proficiency

Communication skills

Negotiation skills

Problem-solving

Travel readiness

Education

Bachelor’s degree in Agriculture, Agronomy, Marketing, or related field

Tools

Microsoft Office

CRM software

Job description

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Veg Seed Sales Rep Michigan/Upper Midwest - Seedway, LLC - Grant, MI

Company: SEEDWAY

State: MI

SEEDWAY, LLC is headquartered in Hall, New York and currently employs 280 employees (including seasonal workers) nationwide. SEEDWAY is part of the GROWMARK system, an agricultural subsidiary serving more than 100,000 customers across North America, Canada, and Mexico. SEEDWAY, LLC is a full-line seed company providing high quality, high-performing farm seed products as well as lawn and turf products throughout Pennsylvania, New York, New England states, Florida, and South Carolina. We offer a leading line of vegetable seed for growers in the United States and Eastern Canada.

Seedway is looking for a highly motivated candidate for this sales position with territory including Michigan/UpperMidwest.

Position Summary

The Seed Sales Representative is responsible for driving the growth and profitability of seed sales within assigned territory – including Michigan/UpperMidwest. This role works closely with the Sales Manager, Crop Specialists, and other team members to develop and maintain strong customer relationships, execute strategic sales plans, and provide agronomic support through innovative solutions and services.

Key Responsibilities

• Execute targeted sales calls and assist Crop Specialists with key account strategy and support.
• Develop and maintain profitable relationships with growers by delivering customized seed solutions and ongoing support.
• Lead the development, implementation, and evaluation of seed trials and related support initiatives.
• Present tailored farm proposals that highlight the value of seed products and services, reinforcing return on investment.

Strategy & Business Growth

• Support and implement company sales strategies, pricing models, and marketing initiatives to drive market share and profitability.
• Track and analyze competitive trends, product performance, and market conditions to inform strategy and stay ahead of industry developments.
• Maintain accurate records of sales activities, customer interactions, and sales outcomes.
• Participate in customer events, trade shows, and internal sales meetings to share insights and strengthen customer and team engagement.
• Collaborate across departments to ensure seamless delivery of customer solutions and high service standards.

Operations & Compliance

• Manage administrative tasks including pricing, contract preparation, and credit program facilitation.
• Utilize Microsoft Office and proprietary software to streamline processes and improve efficiency.

Qualifications

• Bachelor’s degree in Agriculture, Agronomy, Marketing, or related field preferred.
• Minimum of 4 years of relevant sales experience in seed or crop inputs, or an equivalent combination of education and experience.
• Strong understanding of seed technologies, agronomic practices, and customer relationship management.
• Proven track record of meeting or exceeding sales goals.
• Excellent communication, negotiation, and problem-solving skills.
• Proficient in Microsoft Office and CRM software.
• Valid driver’s license with a satisfactory driving record.
• Willingness to travel regularly, including overnight, and work extended hours during peak seasons.

At Seedway, we're passionate about helping farmers grow their best. As leaders in the seed industry, we’re focused on innovation, strong partnerships, and delivering top-tier forage solutions that support thriving farms and communities.

We are an equal opportunity/Disabled/Protected Veteran Employer. All individuals, regardless of demographic or other background, are encouraged to apply. Further, as a federal, state, and local contractor, we comply with government regulations and executive orders as applicable, including affirmative action responsibilities for qualified individuals with disability and protected veterans.

Employment is contingent on, among other things, receipt of an acceptable and job-related background check, drug test, motor vehicle report, and/or reference check, as applicable and permissible by law.

SECURING YOUR FUTURE, ONE BENEFIT AT A TIME.

Our benefits package is designed to support every aspect of our employees’ well-being—from health plans to life insurance, a robust 401(k) employer match, and more.

We provide benefits that meet their needs today while also ensuring a secure future with comprehensive retirement plans for long-term financial stability.

Offerings include, but are not limited to:

Nearest Major Market: Muskegon
Nearest Secondary Market: Grand Rapids
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