Used Vehicle Growth & Traffic Manager

Mills Auto Group; Columbia (SC); On-site; USD 110,000 - 160,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

401(k) with company match

Paid vacation and holidays

Professional development and growth

Job summary

Mills Automotive Group is seeking a high-performing Used Car Manager for our Jaguar Land Rover dealership in Columbia, SC. You will aggressively manage traffic, improve conversion, and grow used vehicle sales while maintaining profitability and customer satisfaction.

This is an experienced automotive leadership role overseeing acquisition to sales, inventory, and team accountability, with a focus on CRM-driven follow-up, KPI attainment, and continuous improvement.

Qualifications

• Minimum 3 years of successful automotive sales management experience.
• Previous Used Car Manager experience preferred.
• Proven track record of increasing used vehicle sales volume and profitability.
• Strong understanding of inventory management, acquisition strategies, and market-based pricing.
• Experience with CRM systems, digital retailing tools, and lead management platforms.
• Exceptional leadership, communication, and organizational skills.
• Data-driven mindset with the ability to analyze performance metrics and execute improvement plans.
• Valid driver's license and clean driving record.

Responsibilities

• Drive showroom, phone, internet, and digital traffic conversion through disciplined follow-up processes.
• Monitor daily lead activity and ensure rapid response times across all lead sources.
• Partner with the sales team to maximize appointment set, show, and sold ratios.
• Analyze traffic trends and implement strategies to increase dealership opportunities.
• Hold sales staff accountable for CRM usage, customer follow-up, and pipeline management.
• Develop and execute a strategic plan to consistently achieve and exceed 55+ used vehicle sales per month.
• Manage inventory levels, pricing strategies, and market competitiveness.
• Identify opportunities to increase used vehicle market share and dealership profitability.
• Work closely with acquisition teams to source quality inventory through trades, auctions, service drive opportunities, and direct purchases.
• Coach, train, and motivate sales professionals to improve performance and customer experience.
• Conduct daily sales meetings and performance reviews.
• Establish clear KPIs and hold team members accountable for results.
• Foster a culture of urgency, professionalism, and continuous improvement.
• Maximize front-end gross profit while maintaining competitive market pricing.
• Review performance metrics and identify opportunities for increased profitability.
• Manage inventory investments and aged inventory strategies.
• Collaborate with F&I and dealership leadership to achieve overall store objectives.

Skills

Leadership

CRM systems

Digital retailing tools

Data-driven

Communication

Team management

Pricing strategies

Tools

CRM software

Lead management platforms

Job description

Mills Automotive Group is seeking a high-performing Used Car Manager for our Jaguar Land Rover dealership in Columbia, SC. You will aggressively manage traffic, improve conversion, and grow used vehicle sales while maintaining profitability and customer satisfaction.

This is an experienced automotive leadership role overseeing acquisition to sales, inventory, and team accountability, with a focus on CRM-driven follow-up, KPI attainment, and continuous improvement.