(USA) Senior Manager, Technology Operations - Customer Growth, Marketing Integration

Walmart Inc.; Bentonville (AR); On-site; USD 90,000 - 180,000; Full time

Benefits offered by this job

Discount Card

10% off for Walmart associates

Live Better U – 100% covered

Walmart Academy training

Medical, dental, vision

Mental health resources

Campus amenities and growth programs

Job summary

Walmart Inc. in Bentonville, AR seeks a Senior Manager, Technology Operations for Customer Growth Marketing Integration.

You will connect Customer Growth priorities with Walmart Marketing, shaping CRM journeys, media, creative, and promotions that drive customer actions and business outcomes. Collaborate across Marketing, eCommerce, Product, Merchandising, Operations, and Analytics to align strategies, optimize programs, and deliver cross-functional impact.

Qualifications

• Bachelor's degree in related field and 5 years’ experience in project/program management or related area; or 7 years’ experience with 2 years supervisory experience.
• Preferred: Master’s degree in relevant field and 4 years’ experience in project management/program operations, or related area.

Responsibilities

• Serve as the primary Marketing partner for Customer Growth, translating priorities into integrated marketing plans.
• Connect campaigns across CRM, lifecycle marketing, media, creative, offers, and promotions to prioritized actions.
• Embed Customer Growth priorities into campaign briefs, calendars, roadmaps, and planning forums.
• Identify opportunities to improve alignment across campaigns, channels, and touchpoints.
• Coordinate growth initiatives with cross-functional teams to ensure launch readiness.
• Translate insights into future marketing recommendations.
• Build relationships across Marketing to advance Customer Growth frameworks.

Skills

Integrated marketing

CRM

Campaign planning

Stakeholder management

Strategic thinking

Executive presentation

Analytics mindset

Education

Bachelor's degree

Master's degree

Job description

(USA) Senior Manager, Technology Operations - Customer Growth, Marketing Integration

Bentonville, AR

1601 Se 10th St
Bentonville, AR 72716-0000

R-2631217

$90,000 - $180,000/yr

Regular/ Permanent

Position Summary

As the Senior Manager, Customer Growth Marketing Integration, you will serve as the primary connection between Customer Growth and Walmart Marketing. You will translate Customer Growth priorities into marketing plans, CRM journeys, media, creative, promotions, and customer communications are aligned to shared customer actions and business outcomes. Working across a broad network of partners, you will drive alignment, simplify cross-functional planning, and help create a more connected customer experience across every stage of the customer journey. This is a highly collaborative, strategic role that requires exceptional stakeholder management, strong business acumen, and the ability to influence across a complex, matrixed organization.

About the team: The Customer Growth team focuses on identifying customer behaviors that drive long-term value for Walmart. By defining customer actions, intended outcomes, and business eligibility, the team aligns efforts across Marketing, eCommerce, Product, Merchandising, Operations, and Analytics. They create coordinated customer experiences by connecting strategy, execution, and measurement. This collaborative approach ensures every customer interaction supports sustained growth and continuous learning. The team leverages strong program management, stakeholder engagement, financial oversight, and technology strategies to deliver impactful business results and advance Walmart’s operational excellence.

What you'll do

• Serve as the primary Marketing partner for Customer Growth, translating customer priorities into integrated marketing plans.
• Connect campaigns across CRM, lifecycle marketing, paid and owned media, creative, offers, and promotions to prioritized customer actions and outcomes.
• Embed Customer Growth priorities into campaign briefs, calendars, roadmaps, and planning forums.
• Identify opportunities to improve alignment across campaigns, channels, and customer touchpoints.
• Partner across eCommerce, Product, Merchandising, Operations, Decision Sciences, and Analytics to coordinate growth initiatives and launch readiness.
• Translate customer insights and performance into future marketing recommendations.
• Build strong relationships across Marketing to advance Customer Growth frameworks and operating principles.

What you'll bring

• Strong understanding of integrated marketing, lifecycle marketing, CRM, paid and owned media, creative, and campaign planning.
• Proven ability to influence senior stakeholders and align teams across a complex organization.
• Strong strategic thinking, communication, and executive presentation skills.
• Experience translating strategy into scalable execution while managing multiple priorities.
• Strong analytical mindset with the ability to use customer insights and business performance to inform decisions.

Benefits you’ll enjoy

• Discount Card
• Get 10% off
• Walmart associates are eligible for a 10% discount card on most regular-priced items and fresh produce in-store and on select items at Walmart.com. Eligible after 90 days of employment.
• Live Better U
• 100% covered
• Earn a degree or in-demand skills certificates with no debt- Walmart covers 100% of tuition and books. Live Better U offers 60+ programs for Associates to pursue their dreams.
• Ready to grow your career? Walmart Academy offers job-specific retail training and leadership courses to help Associates reach their career goals.
• Medical, dental, vision, and wellness programs for you and your family
• Access mental health resources and assistance programs for life’s challenges
• Training, leadership programs, and clear paths to advance.
• Imagine a workplace surrounded by innovation.At Walmart’s new Home Office in Bentonville, Arkansas, we’re redefining what it means to work at a global leader.
• Set on 350 acres of thoughtfully revitalized land, our new campus seamlessly integrates the charm of Northwest Arkansas with cutting edge design and technology. From biking trails and outdoor courtyards to flexible, tech-enabled workspaces, every detail reflects our commitment to sustainability, connection, and culture.
• With amenities like on-site childcare at our Little Squiggles Children’s Enrichment Center, the Walton Family Whole Health & Fitness Center, and a vibrant food hall featuring local and international favorites, we’re creating a space where work-life balance isn’t just a goal—it’s a reality.
• Beyond the campus, Bentonville offers a dynamic lifestyle with world-class dining, art at the Crystal Bridges Museum, and countless outdoor activities.
• Whether you’re exploring High South cuisine, enjoying live performances at our new amphitheater, or cycling the Razorback Greenway, you’ll experience the perfect blend of small-town charm and big-city amenities.
• Join us at Walmart and grow your career alongside a community that feels like home.
• This isn’t just a workplace—it’s a destination for leaders eager to make a difference.
• The annual salary range for this position is $90,000.00 - $180,000.00
• Additional compensation includes annual or quarterly performance bonuses.
• Additional compensation for certain positions may also include : Stock

Minimum Qualifications

Option 1: Bachelor's degree in computer science, management information systems, industrial engineering, engineering management, business,information systems, project/program management, information technology, finance, management, or related area and 5 years’ experience inproject management, program management, program operations, or related area.Option 2: 7 years’ experience in project management, program management, program operations, or related area.2 years’ supervisory experience.

Preferred Qualifications

Master’s degree in computer science, management information systems, industrial engineering, engineering management, business, information systems, project/program management, information technology, finance, management, or related area and 4 years' experience in project management, program management, program operations, or related area., We value candidates with a background in creating inclusive digital experiences, demonstrating knowledge in implementing Web Content Accessibility Guidelines (WCAG) 2.2 AA standards, assistive technologies, and integrating digital accessibility seamlessly. The ideal candidate would have knowledge of accessibility best practices and join us as we continue to create accessible products and services following Walmart’s accessibility standards and guidelines for supporting an inclusive culture.

Primary Location

1601 SE 10th St, Bentonville, AR 72716, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

Walmart is committed to maintaining a drug‑free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.